Leverage Flow JSON to build your user experience.
To visualize the complete user experience, use the Builder. The Builder emulates the entire Flow experience and can be updated on the fly. To navigate to the Builder:
See this list of templates you can build with Flow JSON.
Flow JSON enables businesses to create workflows in WhatsApp by accessing the features of WhatsApp Flows using a custom JSON object developed by Meta.
These workflows are initiated, run, and managed entirely inside WhatsApp. It can include multiple screens, data flows, and response messages.
Flow JSON consists of the following sections:
Flow JSON Section | Description |
---|---|
Screen Data Model | Commands to define static types that power the screen. |
Screens | Used to compose layouts using standard UI library components. |
Components | Individual building blocks that make up a screen (text fields, buttons, and so on). |
Routing Model | Defines the rules for the screen by limiting the possible state transition. For example, developers can define that from Screen 1 you can only transition to Screen 2 and 3, but not Screens 4 and 5. These rules are used during server / client side payload validations. |
Actions | Special type of syntax to invoke pre-defined logic on the client. Allowed actions are: |
Flow JSON has several required and optional properties that are used in the process of compilation and validation of the Flow.
version
- represents the version of Flow JSON to use during the compilation. Please refer to the list of versions for more details.
screens
- represents an array or screen as part of the user experience. This is like a set of different pages on your website.
routing_model
- represents a routing ruling system. The routing model is generated automatically if your Flow doesn't use a Data Endpoint. If it does, the validation system will ask you to provide a routing model.
data_api_version
- represents the version to use during communication with the WhatsApp Flows Data Endpoint. Currently, it is 3.0.
If flow uses the data-channel capability, the validation system will ask to provide this property.
data_channel_uri
- represents the URL of the WhatsApp Flows Data Endpoint. If a Flow uses the data-channel capability, the validation system will ask to provide this property.data_channel_uri
is not supported by Flow JSON as of version 3.0
. For Flow JSON 3.0
, please configure the URL of your Flow Data Endpoint using the endpoint_uri
field provided by the Flows API.
{ "version": "2.1", "data_api_version": "3.0", "routing_model": {"MY_FIRST_SCREEN": ["MY_SECOND_SCREEN"] }, "screens": [...], "data_channel_uri": "https://example.com" }
{ "version": "3.1", "data_api_version": "3.0", "routing_model": {"MY_FIRST_SCREEN": ["MY_SECOND_SCREEN"] }, "screens": [...] }
Screens are the main unit of a Flow. Each screen represents a single node in the state machine you define. These properties then make up the Flows screen property model:
"screen" : { "id": string, "terminal": ?boolean, "success": ?boolean, "title": ?string, "refresh_on_back": ?boolean, "data": ?object, "layout": object }
id
- unique identifier of the screen which works as a page url. SUCCESS is a reserved keyword and should not be used as a screen id.
layout
- associated screen UI Layout that is shown to the user. Layout can be predefined or it can represent a container with fully customizable content built using WhatsApp Flows Library.
terminal
(optional) - the business flow is the end state machine. It means that each Flow should have a terminal state where we terminate the experience and have the Flow completed. Multiple screens can be marked as terminal. It's mandatory to have a Footer component on the terminal screen.
data
(optional) - declaration of dynamic data that fills the components field in the Flow JSON. It uses JSON Schema to define the structure and type of the properties. Below you can find the simple example.
{ "data": { "first_name": { "type": "string", "__example__": "John" } } }
title
(optional) - screen level attribute that is rendered in the top navigation bar.
success
- (optional, only applicable on terminal screens) - Defaults to true
. A Flow can have multiple terminal screens with different business outcomes. This property marks whether terminating on a terminal screen should be considered a successful business outcome.
refresh_on_back
(optional, and only applicable for Flows with a Data Endpoint) - Defaults to false
. This property defines whether to trigger a data exchange request with the WhatsApp Flows Data Endpoint when using the back button while on this screen. The property is useful when you need to reevaluate the screen data when returning to the previous screen (example below).
sensitive
- (optional, only applicable for Flows version 5.1 and above) - Defaults to an empty array. When a Flow is completed, users will see a new message UI, which can be clicked and users will be able to view the responses submitted by them. This array contains the names of the fields in the screen that contain sensitive data, and should be hidden in the response summary for the consumers.
refresh_on_back
Given a simple Flow example with the following screens:
Appointment Type
.Appointment Time
.Confirms
an appoinment.The user may navigate back from the confirmation page to re-select an appointment time. By using the refresh_on_back
property in the Confirmation
screen's definition, you can control whether to refresh the list of available times, or to reload the previously shown list.
If refresh_on_back=false
, when the user goes back to the Appointment Time
screen the Flow will not request the Flow Data Endpoint and the screen will be loaded with the previously provided data, and the user's prior input. This is the preferred behavior in most cases, given it avoids a roundtrip to the Flow Data Endpoint and provides a snappier experience for the user.
If, however, you need to revalidate or update the data for the screen, set refresh_on_back=true
on the screen from which the back action is triggered (the Confirmation
screen in this example). Once the user navigates back to the Appointment Time
screen, the Flow will send a request to the Flow Data Endpoint and display the screen with the data from the response.
refresh_on_back=true
The complete payload structure is defined here - in this case the action
field will be BACK
, and the screen
will be set to the name of the Confirmation
screen.
sensitive
fieldsGiven a Flow in which we mark certain fields as sensitive
, we use the following masking configuration to display the summary upon the Flow's completion:
Component | Masking | Consumer experience |
---|---|---|
Text Input | ✅ | Masked input value ( |
Password / OTP | ❌ | Hidden completely |
Text Area | ✅ | Masked input value ( |
Date Picker | ✅ | Masked input value ( |
Dropdown | ✅ | Masked input value ( |
Checkbox Group | ✅ | Masked input value ( |
Radio Buttons Group | ✅ | Masked input value ( |
Opt In | ❌ | Display as-is (no masking needed) |
Document Picker | ✅ | Hidden uploaded documents completely |
Photo Picker | ✅ | Hidden uploaded media completely |
Layout represents screen UI Content. It can be predefined by the WhatsApp Flows team, or the business can use empty containers and build custom experience using the WhatsApp Flows Library.
Layout has the following properties:
type
- the layout identifier that’s used in the template. In the current version of Flow JSON, there is only one layout available - "SingleColumnLayout"
which represents a vertical flexbox container.
children
- represents an array of components from the WhatsApp Flows Library.
Routing model configuration is needed only when you use an Endpoint to power your flow.
You can define the routing model, which is a directed graph, as each screen can go to multiple other screens. There can be up to a maximum of 10 "branches", or connections, within the routing model.
Consider the following flow:
The following routing model can be built:
Item Catalog => [Item Details Page]
Item Details Page => [Item Catalog, Checkout]
Checkout => []
If you don't use an Endpoint, you don't need to define a routing model, it will be generated automatically.
However, if you want to use a server to power your Flow, you'll have to provide a routing_model
in your Flow JSON.
Routes are defined per screen via the routing_model
property. It is a map of screen ids to an array of other screen ids it can transition to. The terminal screen is defined with terminal=true
.
Route cannot be the current screen, but the route can be "refreshed" for validation purposes.
If there is an edge between two screens, then the user can go back and forth between them using the BACK button.
Only forward routes should be specified in the routing model. For example, if you have specified an edge from Screen_A to Screen_B then you shouldn't specify another edge from Screen_B to Screen_A.
Routes can be empty for a screen if there is no forward route from it.
There should be an entry screen in the routing model. A screen is eligible to be an entry screen if has no inbound edge.
For example, Item Catalog is the entry screen in the following routing model : Item Catalog => [Checkout]
.
If your Flow is not using a Data Endpoint then an entry screen will be the one which is not set as the "next" screen in any of the "navigate" actions defined in the Flow.
All routes must end at the terminal screen.
In the example below, there is a simple 3-screen Flow that uses an Endpoint. It is expected that the server will return the next screen with a response to data_exchange
action. The server has to comply with defined routing_model
in the Flow JSON:
Properties can be static
or dynamic
. In Flow JSON the property is static if it is not a type binded to a data
or form
object.
Static properties are simple. You set static properties once and they never change.
Here is an example (see text
and label
properties of TextHeading
and Footer
components). Static properties is the simplest way to start building your Flow. You can always replace them later with dynamic content.
Dynamic properties enables you to set the content dynamically based on the server / screen data via the dynamic data reference mechanism, like so: "${data.username}"
. If you attempt to use the dynamic and static variant of the property together, you will get a compilation error. The dynamic data reference mechanism works with the following data types:
You can dynamically reference these data types in all the components of Flow JSON. There are two types of dynamic properties:
"${form.field_name}"
(data entered by the user in input fields). This is used to provide access to information that the user entered on the screen. "${data.field_name}"
(data provided for the screen). This is used to provide access to information that is passed down by the server or the navigate
action from the previous screen.Supported starting with Flow JSON version 6.0
Nested expressions allow conditionals and string concatenation to be created and used in components` properties (except name
and type
properties). Dynamic and static properties work as stated in this document in the previous sections, to enable nested expressions you need to wrap the property with backticks (``). Check below how to use it with all the available operations (code snippets provided). The available operations are:
==
, !=
)<
, <=
, >
, >=
)&&
, ||
)+
, -
, /
, %
)Note that in order to be able to use backticks as part of a string, you should add two back slashes (\\) before if.
{ "type": "TextBody", "text": "`'This is an example for Ana\\`s house.'`" }
Operators | Types allowed | Return type |
---|---|---|
| strings, numbers and booleans both sides should have the same type (validated during Flow JSON creation time) |
|
Code snippet with strings:
{ "type": "TextBody", "text": "Your first name should be different from your last name.", "visible: "`${form.first_name} == ${form.last_name}`" }
Code snippet with booleans:
{ "type": "TextBody", "text": "You have not accepted the T&C!", "visible: "`${form.accept} != true`" }
Code snippet with numbers:
{ "type": "TextBody", "text": "You are 18!", "visible: "`${form.age} == 18`" }
Operators | Types allowed | Return type |
---|---|---|
| numbers |
|
Code snippets:
{ "type": "TextBody", "text": "You are above 18!", "visible: "`${form.age} > 18`" }
{ "type": "TextBody", "text": "You are above or at 18!", "visible: "`${form.age} >= 18`" }
Operators | Types allowed | Return type |
---|---|---|
| booleans |
|
Code snippets:
{ "type": "TextBody", "text": "You have accepted the T&C and subscribed for our newsletter!", "visible: "`${form.accept} && ${form.subscribe}`" }
Code snippet combined with other expressions:
{ "type": "TextBody", "text": "You are above 18 and have accepted our T&C!", "visible: "`(${form.age} > 18) && ${form.accept}`" }
{ "type": "TextBody", "text": "You provided at least your first or last name.", "visible: "`(${form.first_name} != '') || (${form.last_name} != '')`" }
Operators | Types allowed | Return type |
---|---|---|
No special sign is required, just add space between the expression members | strings, numbers and booleans |
|
Code snippets:
{ "type": "TextBody" "text": "`'Hello ' ${form.first_name}`" }
{ "type": "TextBody" "text": "`${form.first_name} ' you are ' ${form.age} ' years old.'`" }
Operators | Types allowed | Return type |
---|---|---|
| numbers |
|
Note that in case of division or modulo for zero
or null
value, the result will be zero
to avoid not a number
issue.
Code snippets:
{ "type": "TextBody", "text": "`'You were born on either ' (2024 - ${form.age}) ' or ' (2023 - ${form.age})`" }
{ "type": "TextBody", "text": "`'The amount per person is: ' ${data.total} / ${form.group_size}`" }
If a screen expects dynamic data, declare it inside the data
property. Data declaration uses the standart JSON Schema. A simple Flow example would replace text
with dynamic data coming from the message payload:
A few things have been added:
Inside MY_FIRST_SCREEN
we declared a data field
Inside the data field we declared hello_world_text
. This is the data that we expect to receive for screen.
hello_world_text
follows the JSON Schema specification to declare the expected type, in this example it is a string.__example__
field serves as mock data for the template, which is useful while you’re developing your template without WhatsApp Flows Data Endpoint integration. This field is mandatory.In TextHeading
we’ve referenced the data via dynamic data reference syntax. ${data} represents an object that came from the WhatsApp Flows Data Endpoint or navigate
actions in case of Flow without endpoint. You can treat it as a screen state that was set after the response is received.
Property of the state can be accessed using the following pattern - "${data.property_name}"
If you want to power the screen by endpoint data, the example above will slightly change.
We've added data_api_version
, routing_model
and data_channel_uri
to indicate that the flow is connected to server.
We've added data_api_version
and routing_model
to indicate that the flow is connected to server. data_channel_uri
should also be added if the Flow JSON version is less than 3.0
.
Flow expects to receive a payload from flow data server containing hello_world_text
field.
The use of the Form component is optional starting from Flow JSON versions 4.0
. This means that you can submit user-entered data without the need to wrap your components inside a Form component any more.
To get and submit the data entered from users, Flow JSON uses a straightforward concept from HTML - Forms.
HTML Form example:
<form> <label for="first_name">First name</label><br> <input type="text" id="first_name" name="first_name"><br> <label for="last_name">Last name</label><br> <input type="text" id="last_name" name="last_name"> <input type="radio" id="html" name="fav_language" value="HTML"> <label for="html">HTML</label><br> <input type="radio" id="css" name="fav_language" value="CSS"> <label for="css">CSS</label><br> <input type="radio" id="javascript" name="fav_language" value="JavaScript"> <label for="javascript">JavaScript</label> </form>
This form can also be implemented in Flow JSON as follows:
Alternative way to implement form starting from Flow JSON versions 4.0
is as follows:
Using exampple above, we can reference form properties using a "${form.field_name}"
binding. This type of binding uses name
property of the interactive inputs to reference its value. You can use form values to submut the data to a flow data server or pass it another screen.
{ "type": "Footer", "label": "Submit data", "on-click-action": { "name": "navigate", "next": { "type": "screen", "name": "NEXT_SCREEN" }, "payload": { "name": "${form.first_name}", "lang": "${form.favourite_language}" } } }
{ "type": "Footer", "label": "Submit data", "on-click-action": { "name": "data_exchange", "payload": { "name": "${form.first_name}", "lang": "${form.favourite_language}" } } }
In order to build Forms in Flow JSON you need to use Form components then provide the name
and children
properties
Children properties must be an array of Form components
Each Form component has its own property model, however the name
property is required in all of them
Interactive components can not be used outside forms.
Component | Can Be Used Outside Forms? (Before Flow JSON 4.0) | Can Be Used Outside Forms? (Flow JSON 4.0+) |
---|---|---|
Text (TextHeading, TextSubheading, TextCaption, TextBody) | ✅ | ✅ |
TextInput | ❌ | ✅ |
TextArea | ❌ | ✅ |
CheckboxGroup | ❌ | ✅ |
RadioButtonsGroup | ❌ | ✅ |
Footer | ✅ | ✅ |
OptIn | ❌ | ✅ |
Dropdown | ❌ | ✅ |
EmbeddedLink | ✅ | ✅ |
DatePicker | ❌ | ✅ |
Initial values of inputs can be initiased using init-values
property. error-messages
property allows you to set custom error for input. This is useful when you use Flow Data Endpoint to receive user data and you want to indicate that certain fields are incorrect.
Attribute | Description |
---|---|
init-values | <key, value> object where key - Field Name in Component value - Field Initial Value type - String, Array< String > or Dynamic |
| <key, value> object where key - Field Name in Component value - Error Message type - String or Dynamic |
You set init-values
by specifying the field name in the respective component, then mapping it to your desired value.
The data type for init-values
must match that of the component as outlined below.
Component | init-values data type
|
---|---|
CheckboxGroup | Array of Strings |
RadioButtonsGroup | String |
Text Entry | String |
Dropdown | String |
For example, if you have the field first_name
in one TextInput
component, the field second_name
in another TextInput
component you would set the init-values
like so:
Starting from Flow JSON versions 4.0
, the utilization of the Form component has become optional. In the event that you opt not to use the Form component, you can still initialize the initial values of inputs by employing the init-value
property, and set custom errors for each input with error-message
property. Here is an example showcasing how to initialize values without utilizing the Form component:
Supported starting with Flow JSON version 4.0
Starting from Flow JSON Version 4.0
, you can use Global Dynamic Referencing
feature. It has the following syntax:
${screen.<screen_name>.(form | data).<field-name>}
screen
- global variable that gives access to screen storagescreen_name
- name of the screen to refer(form | data)
- type of storage you want to reference - Form / Dynamic data field-name
- name of the field you want to referencedynamic
dataBefore Flow JSON Version 4.0
, to transfer data from one screen to another you would need to use navigate
action. For instance to transfer the data from SCREEN_ONE
to SCREEN_TWO
, you would write the
following:
"on-click-action": { "name": "navigate", "next": { "type": "screen", "name": "SCREEN_TWO" }, "payload": { "field1": "${data.field_one}", "field2": "${form.field_two}" } }
In Flow JSON V4.0 you don't need to transfer the data via navigate
since all data now is globally accessable, so instead you can keep payload
as empty {}
"on-click-action": { "name": "navigate", "next": { "type": "screen", "name": "SCREEN_TWO" }, "payload": {} }
And on SCREEN_TWO
you can reference it as:
{ "type": "TextBody", "text": "${screen.SCREEN_ONE.data.field1}" }
data
declaration for global fieldsWhen you use global fields on the screen, you don't need to specify them in the data
model. Global fields utilise data-model of the parent screens.
See example below, we use ${screen.SCREEN_ONE.form.field1}
and ${screen.SCREEN_ONE.data.field2}
on SCREEN_TWO
, since the data comes from SCREEN_ONE
, we keep
data
model as empty on SCREEN_TWO
When you use global fields on the screen, you can also reference "future" screens. The only caveat is that you need to handle empty values. This can be done with Conditional Rendering
components.
See example below:
SELECT_SERVICES
screen references the data from SELECT_INSURANCE
SELECT_INSURANCE
screen is empty - we display You haven't selected any insurance type
Switch
statementFlow JSON provides a generic way to trigger asynchronous actions handled by a client through interactive UI elements. The following actions are supported:
Flow JSON Reference | Description | Payload Type |
---|---|---|
| Sending Data to WhatsApp Flows Data Endpoint | Customizable JSON payload on data exchanges { [key:string]: any } |
| Triggers the next screen with the payload as its input. The CTA button will be disabled until the payload with data required for the next screen is supplied. | Static JSON payload |
| Triggers the termination of the Flow with the provided payload. | Static JSON payload |
| Triggers an immediate update to the screen's state, reflecting user input changes. | Static JSON payload |
| Triggers a link to open in the device’s default web browser. | No payload is accepted by the |
navigate
actionThis action is a primary way to navigate between the screens of the flow. The data that's passed as payload
of this action will be available on the next screen through dynamic data referencing - ${data.field_name}
. You shouldn't use it on the Footer of a terminal screen because that will prevent the flow from terminating.
Use this action when you need to transition to another screen.
{ "type": "Footer", "label": "Continue", "on-click-action": { "name": "navigate", "next": { "type": "screen", "name": "NEXT_SCREEN" }, "payload": { "name": "${form.first_name}", "lang": "${form.favourite_language}" } } }
complete
actionTerminates the flow and sends the response message to the chat thread. The business will receive the termination message bubble on the webhook, together with the flow_token and all of the other parameters from the payload. More information can be found here.
Use this action on terminal
screen as a last interaction of the user. Once triggered, the flow will be terminated and entered data will be submitted via webhook.
{ "type": "Footer", "label": "Submit data", "on-click-action": { "name": "complete", "payload": { "discount_code": "${data.discount_code}", "items": "${form.selected_items}" } } }
navigate
and complete
actionsdata_exchange
actionSends data to WhatsApp Flows Data Endpoint.
Use can only use this action if your Flow is powered by a Data Endpoint. Use this action when you need to submit data to your server before transitioning to the next screen or terminating the flow. Your server could then decide on the next step and provide the input for it.
{ "type": "Footer", "label": "Submit data", "on-click-action": { "name": "data_exchange", "payload": { "discount_code": "${data.discount_code}", "items": "${form.selected_items}" } } }
update_data
actionThis action is supported from Flow JSON version 6.0 onwards.
This allows us to updates the state of the current screen based on user interactions. For example, when a user selects a value from a dropdown, another dropdown on the screen can be updated immediately. The data that's passed as payload of this action can have multiple key-value pairs, where the key references the dynamic data of the screen where we are using this action. The value of the payload can be form/data, and can be referenced using the global dynamic referencing syntax.
Use the update_data action to dynamically update the content displayed on a screen based on user interactions, without the need to navigate away or refresh the screen. This action is particularly beneficial in scenarios where:
Immediate Response Required: You need to update elements on the same screen in response to user inputs. In the provided example, selecting a country from the dropdown triggers an immediate update to the state dropdown. This ensures that users experience no delay in seeing relevant options, enhancing the responsiveness of the application.
Dynamic Data Handling: This action excels in scenarios where data relationships are dynamic yet predefined within the components data-source. In the example, each country object includes its related states, allowing the state dropdown to update seamlessly based on the country selected without additional data requests. This efficient handling of data reduces load times and server dependency.
Reusable Templates: Utilizing update_data promotes the reuse of flow components across different data contexts. The state dropdown in the example is a single component that is repopulated with different data depending on the country selected. This approach minimizes the need for multiple distinct templates, simplifying the application structure and reducing development effort.
open_url
actionThis action is supported from Flow JSON version 6.0 onwards.
This action opens the URL of a website that loads in the device's default mobile web browser when the URL text in the Flow is tapped by the user. It can be used only with the EmbeddedLink
and OptIn
components.
Use this when you want to redirect the user to an external link outside WhatsApp. For example, to open the “Terms and Conditions” link.
{ "type": "EmbeddedLink", "text": "This is an external link.", "on-click-action": { "name": "open_url", "url": "https://www.whatsapp.com/" } },
{ "type": "OptIn", "label": "I agree to the terms.", "name": "T&Cs", "on-click-action": { "name": "open_url", "url": "https://www.whatsapp.com/" } },
A comprehensive list of components with code examples is available here.
A comprehensive list of validation errors is available here.
Flow JSON content string is limited and cannot exceed 10 MB.