iHeartRadio is a social music web and mobile app where people can customize their radio listening experience and create personalized stations.
iHeartRadio web app | iHeartRadio mobile app |
What iHeartRadio Does Well
iHeartRadio uses web login and single sign-on for Android and iOS to make it easy for people to log in with Facebook. | |
They build user trust by educating people on how to turn sharing on / off and showing a facepile of friends who like the app. | |
Consistent education and sharing experiences across their web and mobile apps minimizes user confusion. | |
Implementation Profile
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Result
Since launching with Open Graph, iHeartRadio has seen the number of Facebook-connected monthly active users increase by 30X.
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