The Messenger Platform allows you to build messaging solutions for Instagram Professional accounts at scale.
Instagram Messaging is available for the following accounts:
You can check the eligibility for accounts that you manage using the
Conversations API
. A 36103
error code will be returned if the messaging is not yet available.
The Messenger Platform allows you to have conversations with people interested in your business or creations. The Facebook Page linked to your Instagram Professional account facilitates these conversations using the Messenger Platform. When a person sends your Instagram a message, the message will be delivered to your Instagram Inbox and a webhook notification will be sent to your server. Your messaging app has 24 hours to respond to this message. If more time is needed to allow a human agent to respond, you can add a tag to your response to send the message outside the standard 24 hour messaging window.
Instagram Messaging offers a wide variety of conversation entry points for people to start a conversation and message types for your messaging app to respond with.
An Instagram Professional account has a messaging inbox that allows you to control notifications and organize messages. By default notifications are off. You can turn notifications on in the Inbox Settings. The inbox is organized into different categories, Primary, General, and Requests. By default, all new conversations from followers will appear in the Primary folder. Conversations that existed before you implemented Instagram Messaging will be in the folders you have placed them within.
Messages that you receive from people who are not followers of your account are in Requests folder. You can choose to accept or deny these requests, and request messages aren’t marked as Seen until you accept them. Once a request is accepted you can move the conversation to the Primary or General folder. All message requests that you answer using a third-party app will be moved to the General folder.
Beginning November 9, 2022, we are introducing Business Login for Instagram. This login flow allows a person to convert their Instagram account to an Instagram Professional account, create a Facebook Page for their business, and to connect that Page to their Instagram Professional account within the login flow.
This guide assumes that you have read the Messenger Platform Overview and implemented the needed components for sending messages and receiving messages and notifications.
instagram_basic
instagram_manage_messages
pages_manage_metadata
pages_showlist
business_management
You can provide an escalation path for automated messaging experiences using one of the following:
관련법에 의해 요구되는 경우 자동 채팅 환경에서 사용자에게 자동화된 서비스와 상호 작용하고 있음을 알려야 하는 상황은 다음과 같습니다.
다음 집단에 제공되는 자동 채팅 환경에서는 이 요구 사항에 특별히 주의를 기울여야 합니다.
고지 내용은 다음을 포함하되 이에 국한되지 않습니다. "저는 [페이지 이름] 봇입니다", "회원님은 자동 채팅 환경과 상호 작용하고 있습니다", "회원님은 봇과 이야기하는 중입니다" 또는 "저는 자동 챗봇입니다."
법적으로 요구되지 않는 경우에도, 사용자가 자동 채팅과 상호 작용할 때 사용자에게 알리는 것이 좋습니다. 이렇게 하면 메시지 환경과의 상호 작용에 대한 사용자의 기대를 관리할 수 있습니다.
자세한 내용은 개발자 정책을 참조하세요.
You can provide an escalation path for human agent only messaging experiences with a custom inbox. Your messaging app must be able to: