Anggaran

Atur anggaran harian atau anggaran sepanjang masa promosi pada tingkat set iklan. Jumlah yang Anda atur untuk tawaran dan anggaran berada pada tingkat denominasi minimum mata uang akun iklan, seperti sen untuk USD. Semua iklan yang dikirimkan dalam set tersebut tidak akan melebihi batas pengeluaran:

daily_budget : Jumlah rata-rata yang ingin Anda keluarkan untuk set iklan atau kampanye setiap hari. Dengan Pengelola Iklan, Anda akan mendapatkan kira-kira senilai anggaran harian dari hasil yang Anda optimalkan. Namun, mungkin ada hari-hari tertentu yang mempunyai peluang lebih baik. Pada hari-hari itu, hingga 25% lebih dari anggaran harian Anda dapat dikeluarkan. Misalnya, jika anggaran harian Anda sebesar 10 USD, maksimal 12,5 USD akan dikeluarkan.
anggaran sepanjang masa promosi: Jumlah yang ingin Anda keluarkan sepanjang penayangan set iklan atau kampanye. Anda tidak akan dikenakan biaya lebih dari anggaran sepanjang masa promosi untuk hasil set iklan kecuali Anda mengubah pengaturan penayangan. Jika set iklan Anda berjalan selama lima hari dan memiliki anggaran sepanjang masa promosi sebesar 250 USD, sebesar 50 USD dapat dikeluarkan pada masing-masing dua hari pertama. Pada hari ketiga, Anda dapat mengeluarkan sebesar 75 USD jika ada banyak hasil yang tersedia. Kemudian, Anda dapat mengeluarkan sebesar 25 USD pada hari keempat dan 50 USD pada hari kelima jika tidak ada banyak peluang yang tersedia.

Untuk mengatur anggaran harian 20 dolar:


curl -X POST \
  -F 'name="My First Adset"' \
  -F 'daily_budget=2000' \
  -F 'start_time="2024-05-16T13:40:20-0700"' \
  -F 'end_time="2024-05-23T13:40:20-0700"' \
  -F 'campaign_id="<AD_CAMPAIGN_ID>"' \
  -F 'bid_amount=100' \
  -F 'billing_event="LINK_CLICKS"' \
  -F 'optimization_goal="LINK_CLICKS"' \
  -F 'targeting={
       "facebook_positions": [
         "feed"
       ],
       "geo_locations": {
         "countries": [
           "US"
         ]
       }
     }' \
  -F 'status="PAUSED"' \
  -F 'access_token=<ACCESS_TOKEN>' \
  https://graph.facebook.com/v19.0/act_<AD_ACCOUNT_ID>/adsets


'use strict';
const bizSdk = require('facebook-nodejs-business-sdk');
const AdAccount = bizSdk.AdAccount;
const AdSet = bizSdk.AdSet;

const access_token = '<ACCESS_TOKEN>';
const app_secret = '<APP_SECRET>';
const app_id = '<APP_ID>';
const id = '<AD_ACCOUNT_ID>';
const api = bizSdk.FacebookAdsApi.init(access_token);
const showDebugingInfo = true; // Setting this to true shows more debugging info.
if (showDebugingInfo) {
  api.setDebug(true);
}

const logApiCallResult = (apiCallName, data) => {
  console.log(apiCallName);
  if (showDebugingInfo) {
    console.log('Data:' + JSON.stringify(data));
  }
};

let fields, params;
fields = [
];
params = {
  'name' : 'My First Adset',
  'daily_budget' : '2000',
  'start_time' : '2024-04-01T11:26:23-0700',
  'end_time' : '2024-04-08T11:26:23-0700',
  'campaign_id' : '<adCampaignLinkClicksID>',
  'bid_amount' : '100',
  'billing_event' : 'LINK_CLICKS',
  'optimization_goal' : 'LINK_CLICKS',
  'targeting' : {'facebook_positions':['feed'],'geo_locations':{'countries':['US']}},
  'status' : 'PAUSED',
};
const adsets = (new AdAccount(id)).createAdSet(
  fields,
  params
);
logApiCallResult('adsets api call complete.', adsets);


require __DIR__ . '/vendor/autoload.php';

use FacebookAds\Object\AdAccount;
use FacebookAds\Object\AdSet;
use FacebookAds\Api;
use FacebookAds\Logger\CurlLogger;

$access_token = '<ACCESS_TOKEN>';
$app_secret = '<APP_SECRET>';
$app_id = '<APP_ID>';
$id = '<AD_ACCOUNT_ID>';

$api = Api::init($app_id, $app_secret, $access_token);
$api->setLogger(new CurlLogger());

$fields = array(
);
$params = array(
  'name' => 'My First Adset',
  'daily_budget' => '2000',
  'start_time' => '2024-04-01T11:26:23-0700',
  'end_time' => '2024-04-08T11:26:23-0700',
  'campaign_id' => '<adCampaignLinkClicksID>',
  'bid_amount' => '100',
  'billing_event' => 'LINK_CLICKS',
  'optimization_goal' => 'LINK_CLICKS',
  'targeting' => array('facebook_positions' => array('feed'),'geo_locations' => array('countries' => array('US'))),
  'status' => 'PAUSED',
);
echo json_encode((new AdAccount($id))->createAdSet(
  $fields,
  $params
)->exportAllData(), JSON_PRETTY_PRINT);


from facebook_business.adobjects.adaccount import AdAccount
from facebook_business.adobjects.adset import AdSet
from facebook_business.api import FacebookAdsApi

access_token = '<ACCESS_TOKEN>'
app_secret = '<APP_SECRET>'
app_id = '<APP_ID>'
id = '<AD_ACCOUNT_ID>'
FacebookAdsApi.init(access_token=access_token)

fields = [
]
params = {
  'name': 'My First Adset',
  'daily_budget': '2000',
  'start_time': '2024-04-01T11:26:23-0700',
  'end_time': '2024-04-08T11:26:23-0700',
  'campaign_id': '<adCampaignLinkClicksID>',
  'bid_amount': '100',
  'billing_event': 'LINK_CLICKS',
  'optimization_goal': 'LINK_CLICKS',
  'targeting': {'facebook_positions':['feed'],'geo_locations':{'countries':['US']}},
  'status': 'PAUSED',
}
print AdAccount(id).create_ad_set(
  fields=fields,
  params=params,
)


import com.facebook.ads.sdk.*;
import java.io.File;
import java.util.Arrays;

public class SAMPLE_CODE_EXAMPLE {
  public static void main (String args[]) throws APIException {

    String access_token = \"<ACCESS_TOKEN>\";
    String app_secret = \"<APP_SECRET>\";
    String app_id = \"<APP_ID>\";
    String id = \"<AD_ACCOUNT_ID>\";
    APIContext context = new APIContext(access_token).enableDebug(true);

    new AdAccount(id, context).createAdSet()
      .setName(\"My First Adset\")
      .setDailyBudget(2000L)
      .setStartTime(\"2024-04-01T11:26:23-0700\")
      .setEndTime(\"2024-04-08T11:26:23-0700\")
      .setCampaignId(\"<adCampaignLinkClicksID>\")
      .setBidAmount(100L)
      .setBillingEvent(AdSet.EnumBillingEvent.VALUE_LINK_CLICKS)
      .setOptimizationGoal(AdSet.EnumOptimizationGoal.VALUE_LINK_CLICKS)
      .setTargeting(
          new Targeting()
            .setFieldFacebookPositions(Arrays.asList(\"feed\"))
            .setFieldGeoLocations(
              new TargetingGeoLocation()
                .setFieldCountries(Arrays.asList(\"US\"))
            )
        )
      .setStatus(AdSet.EnumStatus.VALUE_PAUSED)
      .execute();

  }
}


require 'facebook_ads'

access_token = '<ACCESS_TOKEN>'
app_secret = '<APP_SECRET>'
app_id = '<APP_ID>'
id = '<AD_ACCOUNT_ID>'

FacebookAds.configure do |config|
  config.access_token = access_token
  config.app_secret = app_secret
end

ad_account = FacebookAds::AdAccount.get(id)
adsets = ad_account.adsets.create({
    name: 'My First Adset',
    daily_budget: '2000',
    start_time: '2024-04-01T11:26:23-0700',
    end_time: '2024-04-08T11:26:23-0700',
    campaign_id: '<adCampaignLinkClicksID>',
    bid_amount: '100',
    billing_event: 'LINK_CLICKS',
    optimization_goal: 'LINK_CLICKS',
    targeting: {'facebook_positions':['feed'],'geo_locations':{'countries':['US']}},
    status: 'PAUSED',
})

Untuk mengatur anggaran sepanjang masa promosi 200 dolar untuk pengaturan kampanye yang akan dijalankan selama 10 hari:


curl -X POST \
  -F 'name="My First Adset"' \
  -F 'lifetime_budget=20000' \
  -F 'start_time="2024-05-16T13:40:21-0700"' \
  -F 'end_time="2024-05-26T13:40:21-0700"' \
  -F 'campaign_id="<AD_CAMPAIGN_ID>"' \
  -F 'bid_amount=100' \
  -F 'billing_event="LINK_CLICKS"' \
  -F 'optimization_goal="LINK_CLICKS"' \
  -F 'targeting={
       "facebook_positions": [
         "feed"
       ],
       "geo_locations": {
         "countries": [
           "US"
         ]
       },
       "publisher_platforms": [
         "facebook",
         "audience_network"
       ]
     }' \
  -F 'status="PAUSED"' \
  -F 'access_token=<ACCESS_TOKEN>' \
  https://graph.facebook.com/v19.0/act_<AD_ACCOUNT_ID>/adsets


'use strict';
const bizSdk = require('facebook-nodejs-business-sdk');
const AdAccount = bizSdk.AdAccount;
const AdSet = bizSdk.AdSet;

const access_token = '<ACCESS_TOKEN>';
const app_secret = '<APP_SECRET>';
const app_id = '<APP_ID>';
const id = '<AD_ACCOUNT_ID>';
const api = bizSdk.FacebookAdsApi.init(access_token);
const showDebugingInfo = true; // Setting this to true shows more debugging info.
if (showDebugingInfo) {
  api.setDebug(true);
}

const logApiCallResult = (apiCallName, data) => {
  console.log(apiCallName);
  if (showDebugingInfo) {
    console.log('Data:' + JSON.stringify(data));
  }
};

let fields, params;
fields = [
];
params = {
  'name' : 'My First Adset',
  'lifetime_budget' : '20000',
  'start_time' : '2024-04-01T11:26:32-0700',
  'end_time' : '2024-04-11T11:26:32-0700',
  'campaign_id' : '<adCampaignLinkClicksID>',
  'bid_amount' : '100',
  'billing_event' : 'LINK_CLICKS',
  'optimization_goal' : 'LINK_CLICKS',
  'targeting' : {'facebook_positions':['feed'],'geo_locations':{'countries':['US']},'publisher_platforms':['facebook','audience_network']},
  'status' : 'PAUSED',
};
const adsets = (new AdAccount(id)).createAdSet(
  fields,
  params
);
logApiCallResult('adsets api call complete.', adsets);


require __DIR__ . '/vendor/autoload.php';

use FacebookAds\Object\AdAccount;
use FacebookAds\Object\AdSet;
use FacebookAds\Api;
use FacebookAds\Logger\CurlLogger;

$access_token = '<ACCESS_TOKEN>';
$app_secret = '<APP_SECRET>';
$app_id = '<APP_ID>';
$id = '<AD_ACCOUNT_ID>';

$api = Api::init($app_id, $app_secret, $access_token);
$api->setLogger(new CurlLogger());

$fields = array(
);
$params = array(
  'name' => 'My First Adset',
  'lifetime_budget' => '20000',
  'start_time' => '2024-04-01T11:26:32-0700',
  'end_time' => '2024-04-11T11:26:32-0700',
  'campaign_id' => '<adCampaignLinkClicksID>',
  'bid_amount' => '100',
  'billing_event' => 'LINK_CLICKS',
  'optimization_goal' => 'LINK_CLICKS',
  'targeting' => array('facebook_positions' => array('feed'),'geo_locations' => array('countries' => array('US')),'publisher_platforms' => array('facebook','audience_network')),
  'status' => 'PAUSED',
);
echo json_encode((new AdAccount($id))->createAdSet(
  $fields,
  $params
)->exportAllData(), JSON_PRETTY_PRINT);


from facebook_business.adobjects.adaccount import AdAccount
from facebook_business.adobjects.adset import AdSet
from facebook_business.api import FacebookAdsApi

access_token = '<ACCESS_TOKEN>'
app_secret = '<APP_SECRET>'
app_id = '<APP_ID>'
id = '<AD_ACCOUNT_ID>'
FacebookAdsApi.init(access_token=access_token)

fields = [
]
params = {
  'name': 'My First Adset',
  'lifetime_budget': '20000',
  'start_time': '2024-04-01T11:26:32-0700',
  'end_time': '2024-04-11T11:26:32-0700',
  'campaign_id': '<adCampaignLinkClicksID>',
  'bid_amount': '100',
  'billing_event': 'LINK_CLICKS',
  'optimization_goal': 'LINK_CLICKS',
  'targeting': {'facebook_positions':['feed'],'geo_locations':{'countries':['US']},'publisher_platforms':['facebook','audience_network']},
  'status': 'PAUSED',
}
print AdAccount(id).create_ad_set(
  fields=fields,
  params=params,
)


import com.facebook.ads.sdk.*;
import java.io.File;
import java.util.Arrays;

public class SAMPLE_CODE_EXAMPLE {
  public static void main (String args[]) throws APIException {

    String access_token = \"<ACCESS_TOKEN>\";
    String app_secret = \"<APP_SECRET>\";
    String app_id = \"<APP_ID>\";
    String id = \"<AD_ACCOUNT_ID>\";
    APIContext context = new APIContext(access_token).enableDebug(true);

    new AdAccount(id, context).createAdSet()
      .setName(\"My First Adset\")
      .setLifetimeBudget(20000L)
      .setStartTime(\"2024-04-01T11:26:32-0700\")
      .setEndTime(\"2024-04-11T11:26:32-0700\")
      .setCampaignId(\"<adCampaignLinkClicksID>\")
      .setBidAmount(100L)
      .setBillingEvent(AdSet.EnumBillingEvent.VALUE_LINK_CLICKS)
      .setOptimizationGoal(AdSet.EnumOptimizationGoal.VALUE_LINK_CLICKS)
      .setTargeting(
          new Targeting()
            .setFieldFacebookPositions(Arrays.asList(\"feed\"))
            .setFieldGeoLocations(
              new TargetingGeoLocation()
                .setFieldCountries(Arrays.asList(\"US\"))
            )
            .setFieldPublisherPlatforms(Arrays.asList(\"facebook\", \"audience_network\"))
        )
      .setStatus(AdSet.EnumStatus.VALUE_PAUSED)
      .execute();

  }
}


require 'facebook_ads'

access_token = '<ACCESS_TOKEN>'
app_secret = '<APP_SECRET>'
app_id = '<APP_ID>'
id = '<AD_ACCOUNT_ID>'

FacebookAds.configure do |config|
  config.access_token = access_token
  config.app_secret = app_secret
end

ad_account = FacebookAds::AdAccount.get(id)
adsets = ad_account.adsets.create({
    name: 'My First Adset',
    lifetime_budget: '20000',
    start_time: '2024-04-01T11:26:32-0700',
    end_time: '2024-04-11T11:26:32-0700',
    campaign_id: '<adCampaignLinkClicksID>',
    bid_amount: '100',
    billing_event: 'LINK_CLICKS',
    optimization_goal: 'LINK_CLICKS',
    targeting: {'facebook_positions':['feed'],'geo_locations':{'countries':['US']},'publisher_platforms':['facebook','audience_network']},
    status: 'PAUSED',
})

Jika Anda memilih anggaran harian, kami akan mengatur pengeluaran harian Anda, sementara anggaran sepanjang masa promosi mengatur pengeluaran selama masa tayang set iklan.

Anggaran

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