Graph API Version

Ad, Image

Upload and manage images to later use in ad creative. Image formats, sizes and design guidelines depend up on your type of ad, see Ads Guide. See Image Crop and Ads Guide.

For example, provide an image file such as .bmp, .jpeg, or .gif:

use FacebookAds\Object\AdImage;
use FacebookAds\Object\Fields\AdImageFields;

$image = new AdImage(null, 'act_<AD_ACCOUNT_ID>');
$image->{AdImageFields::FILENAME} = '<IMAGE_PATH>';

$image->create();
echo 'Image Hash: '.$image->{AdImageFields::HASH}.PHP_EOL;
from facebookads.adobjects.adimage import AdImage

image = AdImage(parent_id='act_<AD_ACCOUNT_ID>')
image[AdImage.Field.filename] = '<IMAGE_PATH>'
image.remote_create()

# Output image Hash
print(image[AdImage.Field.hash])
AdImage adImage = new AdAccount(act_<AD_ACCOUNT_ID>, context).createAdImage()
  .addUploadFile("filename", new File(<IMAGE_PATH>))
  .execute();
curl \
  -F 'filename=@<IMAGE_PATH>' \
  -F 'access_token=<ACCESS_TOKEN>' \
  https://graph.facebook.com/v2.11/act_<AD_ACCOUNT_ID>/adimages

Once you have the image hash, you can use in in an ad creative:

use FacebookAds\Object\AdCreative;
use FacebookAds\Object\Ad;
use FacebookAds\Object\Fields\AdCreativeFields;
use FacebookAds\Object\Fields\AdFields;

// First, upload the ad image that you will use in your ad creative
// Please refer to Ad Image Create for details.

// Then, use the image hash returned from above
$creative = new AdCreative(null, 'act_<AD_ACCOUNT_ID>');
$creative->setData(array(
  AdCreativeFields::TITLE => 'My Test Creative',
  AdCreativeFields::BODY => 'My Test Ad Creative Body',
  AdCreativeFields::OBJECT_URL => 'https://www.facebook.com/facebook',
  AdCreativeFields::IMAGE_HASH => '<IMAGE_HASH>',
));

// Finally, create your ad along with ad creative.
// Please note that the ad creative is not created independently, rather its
// data structure is appended to the ad group
$ad = new Ad(null, 'act_<AD_ACCOUNT_ID>');
$ad->setData(array(
  AdFields::NAME => 'My Ad',
  AdFields::ADSET_ID => <AD_SET_ID>,
  AdFields::CREATIVE => $creative,
));
$ad->create(array(
  Ad::STATUS_PARAM_NAME => Ad::STATUS_PAUSED,
));
from facebookads.adobjects.ad import Ad
from facebookads.adobjects.adcreative import AdCreative

# First, upload the ad image that you will use in your ad creative
# Please refer to Ad Image Create for details.

# Then, use the image hash returned from above
creative = AdCreative(parent_id='act_<AD_ACCOUNT_ID>')
creative[AdCreative.Field.title] = 'My Test Creative'
creative[AdCreative.Field.body] = 'My Test Ad Creative Body'
creative[AdCreative.Field.object_url] = 'https://www.facebook.com/facebook'
creative[AdCreative.Field.image_hash] = '<IMAGE_HASH>'

# Finally, create your ad along with ad creative.
# Please note that the ad creative is not created independently, rather its
# data structure is appended to the ad group
ad = Ad(parent_id='act_<AD_ACCOUNT_ID>')
ad[Ad.Field.name] = 'My Ad'
ad[Ad.Field.adset_id] = <AD_SET_ID>
ad[Ad.Field.creative] = creative
ad.remote_create(params={
    'status': Ad.Status.paused,
})
curl \
  -F 'name=My Ad' \
  -F 'adset_id=<AD_SET_ID>' \
  -F 'creative={ 
    "title": "My Test Creative", 
    "body": "My Test Ad Creative Body", 
    "object_url": "https:\/\/www.facebook.com\/facebook", 
    "image_hash": "<IMAGE_HASH>" 
  }' \
  -F 'status=PAUSED' \
  -F 'access_token=<ACCESS_TOKEN>' \
  https://graph.facebook.com/v2.11/act_<AD_ACCOUNT_ID>/ads

Reading

Image for use in ad creatives can be uploaded and managed independently of the ad itself. The image used in an ad creative can be specified in the following ways:

  • By image hash value of a previously uploaded image.
  • By uploading the image at ad or ad creative creation time.

Examples

By Ad Account

Get available images for an ad account. Images used in every creative for the account should appear in the list.

use FacebookAds\Object\AdAccount;

$account = new AdAccount('act_<AD_ACCOUNT_ID>');
$images = $account->getAdImages();
from facebookads.adobjects.adaccount import AdAccount

account = AdAccount('act_<AD_ACCOUNT_ID>')
images = account.get_ad_images()
APINodeList<AdImage> adImages = new AdAccount(act_<AD_ACCOUNT_ID>, context).getAdImages()
  .execute();
curl -G \
  -d 'access_token=<ACCESS_TOKEN>' \
  https://graph.facebook.com/v2.11/act_<AD_ACCOUNT_ID>/adimages

By Image

To get specific images, specify hashes of the images in a hashes:

use FacebookAds\Object\AdAccount;

$account = new AdAccount('act_<AD_ACCOUNT_ID>');
$images = $account->getAdImages(
  array(),
  array(
    'hashes' => array(
      '<IMAGE_1_HASH>',
      '<IMAGE_2_HASH>',
    ),
  ));
from facebookads.adobjects.adaccount import AdAccount

account = AdAccount('act_<AD_ACCOUNT_ID>')
params = {
    'hashes': [
        <IMAGE_1_HASH>,
        <IMAGE_2_HASH>,
    ],
}
images = account.get_ad_images(params=params)
APINodeList<AdImage> adImages = new AdAccount(act_<AD_ACCOUNT_ID>, context).getAdImages()
  .setHashes("[\"" + <IMAGE_1_HASH> + "\",\"" + <IMAGE_2_HASH> + "\"]")
  .execute();
curl -G \
  -d 'hashes=["<IMAGE_1_HASH>","<IMAGE_2_HASH>"]' \
  -d 'access_token=<ACCESS_TOKEN>' \
  https://graph.facebook.com/v2.11/act_<AD_ACCOUNT_ID>/adimages

Parameters

This endpoint doesn't have any parameters.

Fields

FieldDescription
id
token with structure: ID

The ID of the image.

account_id
numeric string

The ad account that owns the image.

created_time
datetime

Time the image was created.

creatives
list<numeric string>

A list of ad creative IDs that this ad image is being used in. Not applicable for creatives using object_story_spec and a URL in the picture field.

hash
string

The hash which uniquely identifies the image.

height
unsigned int32

The height of the image.

is_associated_creatives_in_adgroups
bool

SELF_EXPLANATORY

name
string

The filename of the image. The maximum length of this string is 100 characters.

original_height
unsigned int32

The height of the image that was originally uploaded.

original_width
unsigned int32

The width of the image that was originally uploaded.

permalink_url
string

A permanent URL of the image to use in story creatives.

status
enum {ACTIVE, INTERNAL, DELETED}

Status of the image.

updated_time
datetime

Time the image was updated.

url
string

A temporary URL which the image can be retrieved at. Do not use this URL in ad creative creation.

url_128
string

A temporary URL pointing to a version of the image resized to fit within a 128x128 pixel box

width
unsigned int32

The width of the image.

Error Codes

ErrorDescription
100Invalid parameter
2635You are calling a deprecated version of the Ads API. Please update to the latest version.

Creating

Upload an image or zip file, get back a hash, and use the hash in an ad or creative. You must include a filename extension such as sample.jpg, not sample or sample.tmp.

Examples

Zip file

use FacebookAds\Object\AdImage;
use FacebookAds\Object\Fields\AdImageFields;

$images = AdImage::createFromZip('<ZIP_PATH>', 'act_<AD_ACCOUNT_ID>');

foreach ($images as $image) {
  echo $image->{AdImageFields::HASH}.PHP_EOL;
}
from facebookads.adobjects.adimage import AdImage

images = AdImage.remote_create_from_zip(
    filename='<IMAGE_ZIP_PATH>',
    parent_id='act_<AD_ACCOUNT_ID>',
)

# Output image hashes.
for image in images:
    print(image[AdImage.Field.hash])
AdImage adImage = new AdAccount(act_<AD_ACCOUNT_ID>, context).createAdImage()
  .addUploadFile("filename", new File(<ZIP_PATH>))
  .execute();
curl \
  -F 'filename=@<ZIP_PATH>' \
  -F 'access_token=<ACCESS_TOKEN>' \
  https://graph.facebook.com/v2.10/act_<AD_ACCOUNT_ID>/adimages

bytes

curl \
  -F 'bytes=iVBORw0KGgoAAAANSUhEUgAAABEAAAARCAMAAAAMs7fIAAAAOVBMVEX///87WZg7WZg7WZg7WZg7WZg7WZg7WZg7WZg7WZg7WZhMeMJEaa5Xi9tKdb0+Xp5Wi9tXjNxThNH+wk/7AAAACnRSTlMAsHIoaM7g/fx9Zr/g5QAAAGlJREFUeNplkFsOwCAIBPGJrtbX/Q/bqm1qwnxuJrBAE6OVD15pQy/WYePsDiIjp9FGyuC4DK7l6pOrVH4s41D6R4EzpJGXsa0MTQqp/yQo8hhHMuApoB1JQ5COnCN3yT6ys7xL3i7/cwMYsAveYa+MxAAAAABJRU5ErkJggg=='
  -F 'access_token=<ACCESS_TOKEN>' \
"https://graph.facebook.com/<API_VERSION>/act_<ACCOUNT_ID>/adimages"

Upload an Image on Create

You can upload an image instead of using an image hash when you create an ad or ad creative. Add the image file to the multi-part MIME POST and specify the file name. For example:

curl \
  -F 'campaign_id=<AD_SET_ID>' \
  -F 'creative={"title":"test title","body":"test","object_url":"http:\/\/www.test.com","image_file":"test.jpg"}' \
  -F 'test.jpg=@test.jpg'
  -F 'name=My ad' \
  -F 'access_token=<ACCESS_TOKEN>' \
"https://graph.facebook.com/<API_VERSION>/act_<ACCOUNT_ID>/ads"

The response contains:

Name Description

id

ID of the ad


Copying Images

To copy an ad image from one account to another, make a POST request to /act_{DESTINATION_ACCOUNT_ID}/adimages. Provide the source account ID without the act_ prefix and a hash of the image in copy_from. This copies the image from the source to the destination account. Your app's user must have access to read the creatives from the source account or you cannot copy images from the account.

curl \
  -F 'copy_from={"source_account_id":"<SOURCE_ACCOUNT_ID>", "hash":"02bee5277ec507b6fd0f9b9ff2f22d9c"}'
  -F 'access_token=<ACCESS_TOKEN>' 
"https://graph.facebook.com/<API_VERSION>/act_<DESTINATION_ACCOUNT_ID>/adimages"


You can make a POST request to adimages edge from the following paths:
When posting to this edge, an AdImage will be created.

Parameters

ParameterDescription
bytes
Base64 UTF-8 string

Image file. Example: bytes = <image content in bytes format>

copy_from
JSON or object-like arrays

This copies the Ad Image from the source to the destination account.
{"source_account_id":"<SOURCE_ACCOUNT_ID>", "hash":"02bee5277ec507b6fd0f9b9ff2f22d9c"}

source_account_id
numeric string

hash
string

Return Type

This endpoint supports read-after-write and will read the node represented by images in the return type.
Map {
string: Map {
string: Struct {
hash: string,
url: string,
url_128: string,
url_256: string,
url_256_height: string,
url_256_width: string,
height: int32,
width: int32,
name: string,
}
}
}

Error Codes

ErrorDescription
100Invalid parameter
80004There have been too many calls to this ad-account. Wait a bit and try again. For more info, please refer to https://developers.facebook.com/docs/graph-api/overview/rate-limiting#ads-management.
200Permissions error
368The action attempted has been deemed abusive or is otherwise disallowed
190Invalid OAuth 2.0 Access Token
2635You are calling a deprecated version of the Ads API. Please update to the latest version.
415Two factor authentication required. User have to enter a code from SMS or TOTP code generator to pass 2fac. This could happen when accessing a 2fac-protected asset like a page that is owned by a 2fac-protected business manager.

Updating

You can't perform this operation on this endpoint.

Deleting

You can only delete ad images not currently being used in an ad creative.

use FacebookAds\Object\AdImage;
use FacebookAds\Object\Fields\AdImageFields;

$image = new AdImage(<IMAGE_ID>, 'act_<AD_ACCOUNT_ID>');
$image->{AdImageFields::HASH} = '<IMAGE_HASH>';
$image->deleteSelf();
from facebookads.adobjects.adimage import AdImage

image = AdImage(<IMAGE_ID>, 'act_<AD_ACCOUNT_ID>')
image.remote_delete(params={AdImage.Field.hash: '<IMAGE_HASH>'})
curl -X DELETE \
  -d 'access_token=<ACCESS_TOKEN>' \
  https://graph.facebook.com/v2.11/act_<AD_ACCOUNT_ID>/adimages

You can dissociate an AdImage from an AdAccount by making a DELETE request to /act_{ad_account_id}/adimages.

Parameters

ParameterDescription
hash
string

Hash of the image you wish to delete.

Required

Return Type

Struct {
success: bool,
}

Error Codes

ErrorDescription
100Invalid parameter
368The action attempted has been deemed abusive or is otherwise disallowed