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We are making changes to the WhatsApp Business Platform pricing model. See Pricing Updates on the WhatsApp Business Platform.

Messages

Use the /PHONE_NUMBER_ID/messages endpoint to send text, media, contacts, location, and interactive messages, as well as message templates to your customers. Learn more about the messages you can send.

Endpoint	Authentication
`/PHONE_NUMBER_ID/messages` (Consulta Acquisizione dell'ID del numero di telefono)	Developers can authenticate their API calls with the access token generated in the App Dashboard > WhatsApp > API Setup. Solution Partners must authenticate themselves with an access token with the `whatsapp_business_messaging` permission.

Messages are identified by a unique ID (WAMID). You can track message status in the Webhooks through its WAMID. You could also mark an incoming message as read through messages endpoint. This WAMID can have a maximum length of up to 128 characters.

Con l'API Cloud, non esiste più un modo per controllare esplicitamente se un numero di telefono dispone di un ID WhatsApp. Per inviare a qualcuno un messaggio utilizzando l'API Cloud, è sufficiente inviarlo direttamente al numero di telefono del cliente, dopo che quest'ultimo avrà autorizzato la ricezione di messaggi. Per gli esempi, consulta Riferimento, Messaggi.

Message Object

To send a message, you must first assemble a message object with the content you want to send. These are the parameters used in a message object:

Nome	Descrizione (clicca sulla freccia nella colonna di sinistra per le opzioni supportate).
`audio` oggetto	Obbligatorio quando `type=audio`. Un oggetto `media` contenente audio.
`biz_opaque_callback_data` stringa	Facoltativo. Una stringa arbitraria, utile per il monitoraggio. Per esempio, puoi passare l'ID del modello di messaggio in questo campo per monitorare il percorso del cliente a partire dal primo messaggio che invii. Puoi poi monitorare il ROI di diversi tipi di modelli di messaggi per determinare il più efficace. Qualsiasi app iscritta al campo del webhook `messages` sull'account WhatsApp Business può ottenere questa stringa, poiché è inclusa nell'oggetto `statuses` all'interno dei payload del webhook. L'API Cloud non elabora questo campo, lo restituisce semplicemente come parte dei webhook di messaggio inviato/recapitato/letto. Massimo 512 caratteri. Solo API Cloud.
`contacts` oggetto	Obbligatorio quando `type=contacts`. Un oggetto `contacts`.
`context` oggetto	Obbligatorio se si risponde a qualsiasi messaggio nella conversazione. Un oggetto contenente l'ID di un messaggio precedente a cui si sta rispondendo. Ad esempio: `{"message_id":"MESSAGE_ID"}` Solo API Cloud.
`document` oggetto	Obbligatorio quando `type=document`. Un oggetto `media` contenente un documento.
`hsm` oggetto	Contiene un oggetto `hsm`. Questa opzione è stata dichiarata obsoleta con la `v2.39` dell'API On-Premises. Al suo posto usa l'oggetto `template`. Solo API On-Premises.
`image` oggetto	Obbligatorio quando `type=image`. Un oggetto `media` contenente un'immagine.
`interactive` oggetto	Obbligatorio quando `type=interactive`. Un oggetto `interactive`. I component di ciascun oggetto `interactive` seguono generalmente un pattern costante: `header`, `body`, `footer` e `action`.
`location` oggetto	Obbligatorio quando `type=location`. Un oggetto `location`.
`messaging_product` stringa	Obbligatorio Servizio di messaggistica utilizzato per la richiesta. Utilizza `"whatsapp"`. Solo API Cloud.
`preview_url` booleano	Obbligatorio se `type=text`. Consente anteprime URL nei messaggi di testo - Consulta Invio di URL nei messaggi di testo. Questo campo è facoltativo se non includi un URL nel tuo messaggio. Valori:`false` (predefinito), `true`. Solo API On-Premises. Gli utenti dell'API Cloud possono utilizzare la stessa funzionalità con il campo `preview_url` all'interno di un oggetto text.
`recipient_type` stringa	Facoltativo. Attualmente, puoi solo inviare messaggi a persone singole. Impostalo come `individual`. Predefinito: `individual`
`status` stringa	Stato del messaggio. Puoi usare questo campo per contrassegnare un messaggio come `read`. Consulta le guide seguenti per informazioni: API Cloud: Contrassegno dei messaggi come letti API On-Premises: Contrassegno dei messaggi come letti
`sticker` oggetto	Obbligatorio quando `type=sticker`. Un oggetto `media` contenente un adesivo. API Cloud: sono supportati adesivi animati e statici di terze parti in uscita e tutti i tipi di adesivi in entrata. Un adesivo statico deve essere di 512x512 pixel e non può superare 100 KB. Un adesivo animato deve essere di 512x512 pixel e non può superare 500 KB. API On-Premises: sono supportati solo adesivi statici di terze parti in uscita e tutti i tipi di adesivi in entrata. Un adesivo statico deve essere di 512x512 pixel e non può superare 100 KB. Gli adesivi animati non sono supportati.
`template` oggetto	Obbligatorio quando `type=template`. Un oggetto `template`.
`text` oggetto	Obbligatorio per i messaggi di testo. Un oggetto `text`.
`to` stringa	Obbligatorio. ID di WhatsApp o numero di telefono del cliente a cui si desidera inviare un messaggio. Consulta Formati dei numero di telefono. Se necessario, gli utenti dell'API On-Premises possono ottenere questo numero chiamando l'endpoint `contacts`..
`type` stringa	Facoltativo. Il tipo di messaggio che desideri inviare. Se omesso, il valore predefinito è `text`.

The following objects are nested inside the message object:

Text object
Media object
Reaction object
Template object
Location object
Contacts object
Interactive object

Contacts Object

Name	Description
`addresses` object	Optional. Full contact address(es) formatted as an `addresses` object. The object can contain the following fields: `street`string – Optional. Street number and name. `city`string – Optional. City name. `state`string – Optional. State abbreviation. `zip`string – Optional. ZIP code. `country`string – Optional. Full country name. `country_code`string – Optional. Two-letter country abbreviation. `type`string – Optional. Standard values are `HOME` and `WORK`.
`birthday`	Optional. `YYYY-MM-DD` formatted string.
`emails` object	Optional. Contact email address(es) formatted as an `emails` object. The object can contain the following fields: `email`string – Optional. Email address. `type`string – Optional. Standard values are `HOME` and `WORK`.
`name` object	Required. Full contact name formatted as a `name` object. The object can contain the following fields: `formatted_name`string – Required. Full name, as it normally appears. `first_name`string – *Optional.** First name. `last_name`string – *Optional.** Last name. `middle_name`string – *Optional.** Middle name. `suffix`string – *Optional.** Name suffix. `prefix`string – *Optional.** Name prefix. *At least one of the optional parameters needs to be included along with the `formatted_name` parameter.
`org` object	Optional. Contact organization information formatted as an `org` object. The object can contain the following fields: `company`string – Optional. Name of the contact's company. `department`string – Optional. Name of the contact's department. `title`string – Optional. Contact's business title.
`phones` object	Optional. Contact phone number(s) formatted as a `phone` object. The object can contain the following fields: `phone`string – Optional. Automatically populated with the `wa_id` value as a formatted phone number. `type`string – Optional. Standard Values are `CELL`, `MAIN`, `IPHONE`, `HOME`, and `WORK`. `wa_id`string – Optional. WhatsApp ID.
`urls` object	Optional. Contact URL(s) formatted as a `urls` object. The object can contain the following fields: `url`string – Optional. URL. `type`string – Optional. Standard values are `HOME` and `WORK`.

Interactive Object

Name	Description
`action` object	Required. Action you want the user to perform after reading the message.
`body` object	Optional for type `product`. Required for other message types. An object with the body of the message. The `body` object contains the following field: `text`string – Required if body is present. The content of the message. Emojis and markdown are supported. Maximum length: 1024 characters.
`footer` object	Optional. An object with the footer of the message. The `footer` object contains the following field: `text`string – Required if footer is present. The footer content. Emojis, markdown, and links are supported. Maximum length: 60 characters.
`header` object	Required for type `product_list`. Optional for other types. Header content displayed on top of a message. You cannot set a header if your interactive object is of `product` type. See `header` object for more information.
`type` object	Required. The type of interactive message you want to send. Supported values: `button`: Use for Reply Buttons. `catalog_message`: Use for Catalog Messages. `list`: Use for List Messages. `product`: Use for Single-Product Messages. `product_list`: Use for Multi-Product Messages. `flow`: Use for Flows Messages.

The following objects are nested inside the interactive object:

Action object
Body object
Footer object
Header object
Section object

Action Object

Name	Description
`button` string	Required for List Messages. Button content. It cannot be an empty string and must be unique within the message. Emojis are supported, markdown is not. Maximum length: 20 characters.
`buttons` array of objects	Required for Reply Buttons. A button object can contain the following parameters: `type`: only supported type is `reply` (for Reply Button) `title`: Button title. It cannot be an empty string and must be unique within the message. Emojis are supported, markdown is not. Maximum length: 20 characters. `id`: Unique identifier for your button. This ID is returned in the webhook when the button is clicked by the user. Maximum length: 256 characters. You can have up to 3 buttons. You cannot have leading or trailing spaces when setting the ID.
`catalog_id` string	Required for Single Product Messages and Multi-Product Messages. Unique identifier of the Facebook catalog linked to your WhatsApp Business Account. This ID can be retrieved via the Meta Commerce Manager.
`product_retailer_id` string	Required for Single Product Messages and Multi-Product Messages. Unique identifier of the product in a catalog. To get this ID go to Meta Commerce Manager and select your Meta Business account. You will see a list of shops connected to your account. Click the shop you want to use. On the left-side panel, click Catalog > Items, and find the item you want to mention. The ID for that item is displayed under the item's name.
`sections` array of objects	Required for List Messages and Multi-Product Messages. Array of `section` objects. Minimum of 1, maximum of 10. See `section` object.
`mode` string	Optional for Flows Messages. The current mode of the Flow, either `draft` or `published`. Default: `published`
`flow_message_version` string	Required for Flows Messages. Must be `3`.
`flow_token` string	Required for Flows Messages. A token that is generated by the business to serve as an identifier.
`flow_id` string	Required for Flows Messages. Unique identifier of the Flow provided by WhatsApp.
`flow_cta` string	Required for Flows Messages. Text on the CTA button, eg. "Signup". Maximum length: 20 characters (no emoji).
`flow_action` string	Optional for Flows Messages. `navigate` or `data_exchange`. Use `navigate` to predefine the first screen as part of the message. Use `data_exchange` for advanced use-cases where the first screen is provided by your endpoint. Default: `navigate`
`flow_action_payload` object	Optional for Flows Messages. Required only if `flow_action` is `navigate`. The object can contain the following parameters: `screen`string – Required. The `id` of the first screen of the Flow. `data`object – Optional. The input data for the first screen of the Flow. Must be a non-empty object.

Header Object

Name	Description
`document` object	Required if `type` is set to `document`. Contains the media object for this document.
`image` object	Required if `type` is set to `image`. Contains the media object for this image.
`text` string	Required if `type` is set to `text`. Text for the header. Formatting allows emojis, but not markdown. Maximum length: 60 characters.
`sub_text` string	Optional. Text for the header. Formatting allows emojis, but not markdown. Maximum length: 60 characters.
`type` string	Required. The header type you would like to use. Supported values: `text`: Used for List Messages, Reply Buttons, and Multi-Product Messages. `video`: Used for Reply Buttons. `image`: Used for Reply Buttons. `document`: Used for Reply Buttons.
`video` object	Required if `type` is set to `video`. Contains the media object for this video.

Section Object

Name Description

Name	Description
`product_items` array of objects	Required for Multi-Product Messages. Array of `product` objects. There is a minimum of 1 product per section and a maximum of 30 products across all sections. Each `product` object contains the following field: `product_retailer_id`string – Required for Multi-Product Messages. Unique identifier of the product in a catalog. To get this ID, go to the Meta Commerce Manager, select your account and the shop you want to use. Then, click Catalog > Items, and find the item you want to mention. The ID for that item is displayed under the item's name.
`rows` array of objects	Required for List Messages. Contains a list of rows. You can have a total of 10 rows across your sections. Each row must have a title (Maximum length: 24 characters) and an ID (Maximum length: 200 characters). You can add a description (Maximum length: 72 characters), but it is optional. Example: "rows": [ { "id":"unique-row-identifier-here", "title": "row-title-content-here", "description": "row-description-content-here", } ]
`title` string	Required if the message has more than one section. Title of the section. Maximum length: 24 characters.

product_items

array of objects

Required for Multi-Product Messages.

Array of product objects. There is a minimum of 1 product per section and a maximum of 30 products across all sections.

Each product object contains the following field:

product_retailer_idstring – Required for Multi-Product Messages. Unique identifier of the product in a catalog. To get this ID, go to the Meta Commerce Manager, select your account and the shop you want to use. Then, click Catalog > Items, and find the item you want to mention. The ID for that item is displayed under the item's name.

rows

array of objects

Required for List Messages.

Contains a list of rows. You can have a total of 10 rows across your sections.

Each row must have a title (Maximum length: 24 characters) and an ID (Maximum length: 200 characters). You can add a description (Maximum length: 72 characters), but it is optional.

Example:

"rows": [
  {
   "id":"unique-row-identifier-here",
   "title": "row-title-content-here",
   "description": "row-description-content-here",           
   }
]

title

string

Required if the message has more than one section.

Title of the section.

Maximum length: 24 characters.

Location Object

Name	Description
`latitude`	Required. Location latitude in decimal degrees.
`longitude`	Required. Location longitude in decimal degrees.
`name`	Required. Name of the location.
`address`	Required. Address of the location.

Media Object

See Get Media ID for information on how to get the ID of your media object. For information about supported media types for Cloud API, see Supported Media Types.

Name	Description
`id` string	Required when `type` is `audio`, `document`, `image`, `sticker`, or `video` and you are not using a link. The media object ID. Do not use this field when message `type` is set to `text`.
`link` string	Required when `type` is `audio`, `document`, `image`, `sticker`, or `video` and you are not using an uploaded media ID (i.e. you are hosting the media asset on your public server). The protocol and URL of the media to be sent. Use only with HTTP/HTTPS URLs. Do not use this field when message `type` is set to `text`. Cloud API users only: See Media HTTP Caching if you would like us to cache the media asset for future messages. When we request the media asset from your server you must indicate the media's MIME type by including the `Content-Type` HTTP header. For example: `Content-Type: video/mp4`. See Supported Media Types for a list of supported media and their MIME types.
`caption` string	Optional. Media asset caption. Do not use with `audio` or `sticker` media. On-Premises API users: For v2.41.2 or newer, this field is is limited to 1024 characters. Captions are currently not supported for `document` media.
`filename` string	Optional. Describes the filename for the specific document. Use only with `document` media. The extension of the filename will specify what format the document is displayed as in WhatsApp.
`provider` string	Optional. On-Premises API only. This path is optionally used with a `link` when the HTTP/HTTPS link is not directly accessible and requires additional configurations like a bearer token. For information on configuring providers, see the Media Providers documentation.

Template Object

Name	Description
`name`	Required. Name of the template.
`language` object	Required. Contains a `language` object. Specifies the language the template may be rendered in. The `language` object can contain the following fields: `policy`string – Required. The language policy the message should follow. The only supported option is `deterministic`. See Language Policy Options. `code`string – Required. The code of the language or locale to use. Accepts both `language` and `language_locale` formats (e.g., `en` and `en_US`). For all codes, see Supported Languages.
`components` array of objects	Optional. Array of `components` objects containing the parameters of the message.
`namespace`	Optional. Only used for On-Premises API. Namespace of the template.

The following objects are nested inside the template object:

Button object
Components object
Currency object
Date Time object
Language object
Parameter object

Button Parameter Object

Name	Description (Click the arrow in the left column for supported options.)
`type` string	Required. Indicates the type of parameter for the button.
Supported Options	`"payload"` `"text"`
`payload`	Required for `quick_reply` buttons. Developer-defined payload that is returned when the button is clicked in addition to the display text on the button. See Callback from a Quick Reply Button Click for an example.
`text`	Required for URL buttons. Developer-provided suffix that is appended to the predefined prefix URL in the template.

Components Object

Name	Description (Click the arrow in the left column for supported options.)
`type` string	Required. Describes the `component` type. Example of a `components` object with an array of `parameters` object nested inside: "components": [{ "type": "body", "parameters": [{ "type": "text", "text": "name" }, { "type": "text", "text": "Hi there" }] }]
Supported Options	`header` `body` `button` For text-based templates, we only support the `type=body`.
`sub_type` string	Required when `type=button`. Not used for the other types. Type of button to create.
Supported Options	`quick_reply`: Refers to a previously created quick reply button that allows for the customer to return a predefined message. `url`: Refers to a previously created button that allows the customer to visit the URL generated by appending the `text` parameter to the predefined prefix URL in the template. `catalog`: Refers to a previously created catalog button that allows for the customer to return a full product catalog.
`parameters` array of objects	Required when `type=button`. Array of `parameter` objects with the content of the message. For components of type=button, see the `button` parameter object.
`index`	Required when `type=button`. Not used for the other types. Position index of the button. You can have up to 10 buttons using index values of 0 to 9.

Currency Object

Name Description

Name	Description
`fallback_value`	Required. Default text if localization fails.
`code`	Required. Currency code as defined in `ISO 4217`.
`amount_1000`	Required. Amount multiplied by 1000.

fallback_value

Required.

Default text if localization fails.

code

Required.

Currency code as defined in ISO 4217.

amount_1000

Required.

Amount multiplied by 1000.

Date_Time Object

Name Description

Name	Description
`fallback_value`	Required. Default text. For Cloud API, we always use the fallback value, and we do not attempt to localize using other optional fields.

fallback_value

Required.

Default text. For Cloud API, we always use the fallback value, and we do not attempt to localize using other optional fields.

Parameter Object

Name	Description
`type` string	Required. Describes the parameter type. Supported values: `currency` `date_time` `document` `image` `text` `video` For text-based templates, the only supported parameter types are `currency`, `date_time`, and `text`.
`text` string	Required when `type=text`. The message’s text. Character limit varies based on the following included component type. For the `header` component type: 60 characters For the `body` component type: 1024 characters if other component types are included 32768 characters if `body` is the only component type included
`currency` object	Required when `type=currency`. A `currency` object.
`date_time` object	Required when `type=date_time`. A `date_time` object.
`image` object	Required when `type=image`. A `media` object of type `image`. Captions not supported when used in a media template.
`document` object	Required when `type=document`. A `media` object of type `document`. Only PDF documents are supported for media-based message templates. Captions not supported when used in a media template.
`video` object	Required when `type=video`. A `media` object of type `video`. Captions not supported when used in a media template.

Text Object

Name Description

Name	Description
`body` string	Required for text messages. The text of the text message which can contain URLs which begin with http:// or https:// and formatting. See available formatting options here. If you include URLs in your text and want to include a preview box in text messages (`preview_url: true`), make sure the URL starts with `http://` or `https://` —`https://` URLs are preferred. You must include a hostname, since IP addresses will not be matched. Maximum length: 4096 characters
`preview_url` boolean	Optional. Cloud API only. Set to `true` to have the WhatsApp Messenger and WhatsApp Business apps attempt to render a link preview of any URL in the `body` text string. URLs must begin with `http://` or `https://`. If multiple URLs are in the `body` text string, only the first URL will be rendered. If `preview_url` is omitted, or if unable to retrieve a preview, a clickable link will be rendered instead. On-Premises API users, use `preview_url` in the top-level message payload instead. See Parameters.

body

string

Required for text messages.

The text of the text message which can contain URLs which begin with http:// or https:// and formatting. See available formatting options here.

If you include URLs in your text and want to include a preview box in text messages (preview_url: true), make sure the URL starts with http:// or https:// —https:// URLs are preferred. You must include a hostname, since IP addresses will not be matched.

Maximum length: 4096 characters

preview_url

boolean

Optional. Cloud API only.

Set to true to have the WhatsApp Messenger and WhatsApp Business apps attempt to render a link preview of any URL in the body text string. URLs must begin with http:// or https://. If multiple URLs are in the body text string, only the first URL will be rendered.

If preview_url is omitted, or if unable to retrieve a preview, a clickable link will be rendered instead.

On-Premises API users, use preview_url in the top-level message payload instead. See Parameters.

Reaction Object

Name Description

Name	Description
`message_id` string	Required. The WhatsApp Message ID (wamid) of the message on which the reaction should appear. The reaction will not be sent if: The message is older than 30 days The message is a reaction message The message has been deleted If the ID is of a message that has been deleted, the message will not be delivered.
`emoji` string	Required. Emoji to appear on the message. All emojis supported by Android and iOS devices are supported. Rendered-emojis are supported. If using emoji unicode values, values must be Java- or JavaScript-escape encoded. Only one emoji can be sent in a reaction message Use an empty string to remove a previously sent emoji.

message_id

string

Required.

The WhatsApp Message ID (wamid) of the message on which the reaction should appear. The reaction will not be sent if:

The message is older than 30 days
The message is a reaction message
The message has been deleted

If the ID is of a message that has been deleted, the message will not be delivered.

emoji

string

Required.

Emoji to appear on the message.

All emojis supported by Android and iOS devices are supported.
Rendered-emojis are supported.
If using emoji unicode values, values must be Java- or JavaScript-escape encoded.
Only one emoji can be sent in a reaction message
Use an empty string to remove a previously sent emoji.

Overview

Guides

See the following guides for full information on how to use the /messages endpoint to send messages:

Examples

Text Messages

curl -X  POST \
'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER_ID/messages' \
-H 'Authorization: Bearer ACCESS_TOKEN' \
-H 'Content-Type: application/json' \
-d '
    {
      "messaging_product": "whatsapp",
      "recipient_type": "individual",
      "to": "PHONE_NUMBER",
      "type": "text",
      "text": { // the text object
        "preview_url": false,
        "body": "MESSAGE_CONTENT"
        }
    }'

Reaction Messages

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER_ID/messages' \
 -H 'Authorization: Bearer ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
  "messaging_product": "whatsapp",
  "recipient_type": "individual",
  "to": "PHONE_NUMBER",
  "type": "reaction",
  "reaction": {
    "message_id": "wamid.HBgLM...",
    "emoji": "\uD83D\uDE00"
  }
}'

Media Messages

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM-PHONE-NUMBER-ID/messages' \
 -H 'Authorization: Bearer ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
  "messaging_product": "whatsapp",
  "recipient_type": "individual",
  "to": "PHONE-NUMBER",
  "type": "image",
  "image": {
    "id" : "MEDIA-OBJECT-ID"
  }
}'

Location Messages

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER_ID/messages' \
 -H 'Authorization: ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
  "messaging_product": "whatsapp",
  "to": "PHONE_NUMBER",
  "type": "location",
  "location": {
    "longitude": LONG_NUMBER,
    "latitude": LAT_NUMBER,
    "name": LOCATION_NAME,
    "address": LOCATION_ADDRESS
  }
}'

Contact Messages

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER_ID/messages' \
 -H 'Authorization: ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
  "messaging_product": "whatsapp",
  "to": "PHONE_NUMBER",
  "type": "contacts",
  "contacts": [{
      "addresses": [{
          "street": "STREET",
          "city": "CITY",
          "state": "STATE",
          "zip": "ZIP",
          "country": "COUNTRY",
          "country_code": "COUNTRY_CODE",
          "type": "HOME"
        },
        {
          "street": "STREET",
          "city": "CITY",
          "state": "STATE",
          "zip": "ZIP",
          "country": "COUNTRY",
          "country_code": "COUNTRY_CODE",
          "type": "WORK"
        }],
      "birthday": "YEAR_MONTH_DAY",
      "emails": [{
          "email": "EMAIL",
          "type": "WORK"
        },
        {
          "email": "EMAIL",
          "type": "HOME"
        }],
      "name": {
        "formatted_name": "NAME",
        "first_name": "FIRST_NAME",
        "last_name": "LAST_NAME",
        "middle_name": "MIDDLE_NAME",
        "suffix": "SUFFIX",
        "prefix": "PREFIX"
      },
      "org": {
        "company": "COMPANY",
        "department": "DEPARTMENT",
        "title": "TITLE"
      },
      "phones": [{
          "phone": "PHONE_NUMBER",
          "type": "HOME"
        },
        {
          "phone": "PHONE_NUMBER",
          "type": "WORK",
          "wa_id": "PHONE_OR_WA_ID"
        }],
      "urls": [{
          "url": "URL",
          "type": "WORK"
        },
        {
          "url": "URL",
          "type": "HOME"
        }]
    }]
}'

Interactive Messages

Single-Product Messages

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER/messages' \
 -H 'Authorization: Bearer ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
   "messaging_product": "whatsapp",
   "recipient_type": "individual",
   "to": "PHONE_NUMBER",
   "type": "interactive",
   "interactive": {
     "type": "product",
     "body": {
       "text": "optional body text"
     },
     "footer": {
       "text": "optional footer text"
     },
     "action": {
       "catalog_id": "CATALOG_ID",
       "product_retailer_id": "ID_TEST_ITEM_1"
     }
   }
 }'

Multi-Product Messages

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER/messages' \
 -H 'Authorization: Bearer ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
 "messaging_product": "whatsapp",
   "recipient_type": "individual",
   "to": "PHONE_NUMBER",
   "type": "interactive",
   "interactive": {
     "type": "product_list",
     "header":{
       "type": "text",
       "text": "header-content"
     },
     "body": {
       "text": "body-content"
     },
     "footer": {
       "text": "footer-content"
     },
     "action": {
       "catalog_id": "CATALOG_ID",
       "sections": [
         {
           "title": "section-title",
           "product_items": [
             { "product_retailer_id": "product-SKU-in-catalog" },
             { "product_retailer_id": "product-SKU-in-catalog" },
             ...
           ]
         },
         {
           "title": "section-title",
           "product_items": [
             { "product_retailer_id": "product-SKU-in-catalog" },
             { "product_retailer_id": "product-SKU-in-catalog" },
             ...
           ]
         }
       ]
     }
   }
 }

Catalog Messages

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER/messages' \
 -H 'Authorization: Bearer ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
  "messaging_product": "whatsapp",
  "recipient_type": "individual",
  "to": "PHONE_NUMBER",
  "type": "interactive",
  "interactive" : {
    "type" : "catalog_message",
    "body" : {
      "text": "Thanks for your order! Tell us what address you’d like this order delivered to."
    },
    "action": {
      "name": "catalog_message",
      "parameters": { 
        "thumbnail_product_retailer_id": "<Product-retailer-id>"
      }
    }
  }
}'

Flows Messages

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER/messages' \
 -H 'Authorization: Bearer ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
  "messaging_product": "whatsapp",
  "recipient_type": "individual",
  "to": "PHONE_NUMBER",
  "type": "interactive",
  "interactive" : {
    "type": "flow",
    "header": {
      "type": "text",
      "text": "Flow message header"
    },
    "body": {
      "text": "Flow message body"
    },
    "footer": {
      "text": "Flow message footer"
    },
    "action": {
      "name": "flow",
      "parameters": {
        "flow_message_version": "3",
        "flow_token": "AQAAAAACS5FpgQ_cAAAAAD0QI3s",
        "flow_id": "<FLOW_ID>",
        "flow_cta": "Book!",
        "flow_action": "navigate",
        "flow_action_payload": {
          "screen": "<SCREEN_ID>",
          "data": {
            "user_name": "name",
            "user_age": 25
          }
        }
      }
    }
  }
}'

List Messages

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER_ID/messages' \
 -H 'Authorization: Bearer ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
  "messaging_product": "whatsapp",
  "recipient_type": "individual",
  "to": "PHONE_NUMBER",
  "type": "interactive",
  "interactive": {
    "type": "list",
    "header": {
      "type": "text",
      "text": "HEADER_TEXT"
    },
    "body": {
      "text": "BODY_TEXT"
    },
    "footer": {
      "text": "FOOTER_TEXT"
    },
    "action": {
      "button": "BUTTON_TEXT",
      "sections": [
        {
          "title": "SECTION_1_TITLE",
          "rows": [
            {
              "id": "SECTION_1_ROW_1_ID",
              "title": "SECTION_1_ROW_1_TITLE",
              "description": "SECTION_1_ROW_1_DESCRIPTION"
            },
            {
              "id": "SECTION_1_ROW_2_ID",
              "title": "SECTION_1_ROW_2_TITLE",
              "description": "SECTION_1_ROW_2_DESCRIPTION"
            }
          ]
        },
        {
          "title": "SECTION_2_TITLE",
          "rows": [
            {
              "id": "SECTION_2_ROW_1_ID",
              "title": "SECTION_2_ROW_1_TITLE",
              "description": "SECTION_2_ROW_1_DESCRIPTION"
            },
            {
              "id": "SECTION_2_ROW_2_ID",
              "title": "SECTION_2_ROW_2_TITLE",
              "description": "SECTION_2_ROW_2_DESCRIPTION"
            }
          ]
        }
      ]
    }
  }
}'

Reply Button

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER_ID/messages' \
 -H 'Authorization: Bearer ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
  "messaging_product": "whatsapp",
  "recipient_type": "individual",
  "to": "PHONE_NUMBER",
  "type": "interactive",
  "interactive": {
    "type": "button",
    "body": {
      "text": "BUTTON_TEXT"
    },
    "action": {
      "buttons": [
        {
          "type": "reply",
          "reply": {
            "id": "UNIQUE_BUTTON_ID_1",
            "title": "BUTTON_TITLE_1"
          }
        },
        {
          "type": "reply",
          "reply": {
            "id": "UNIQUE_BUTTON_ID_2",
            "title": "BUTTON_TITLE_2"
          }
        }
      ]
    }
  }
}'

Rating Messages

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER_ID/messages' \
 -H 'Authorization: Bearer ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
  "messaging_product": "whatsapp",
  "recipient_type": "individual",
  "to": "PHONE_NUMBER",
  "type": "interactive",
  "interactive": {	
    "type": "form_message",
    "header": {
      "type": "text",
      "text": "Rate your experience?",
      "sub_text": "Select star to rate your experience"
    },
    "parameters": {
      "version": "1",
      "layout": [
        {
          "type": "Rating",
          "rating_type": "STAR_RATING",
          "id": "rating-id-1"
        }
      ]
    },
    "action": {
      "name": "form_message"
    }
  }
}'

Template Messages

curl -X  POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER_ID/messages' \
 -H 'Authorization: Bearer ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
  "messaging_product": "whatsapp",
  "recipient_type": "individual",
  "to": "PHONE_NUMBER",
  "type": "template",
  "template": {
    "name": "TEMPLATE_NAME",
    "language": {
      "code": "LANGUAGE_AND_LOCALE_CODE"
    },
    "components": [
      {
        "type": "header",
        "parameters": [
          {
            "type": "image",
            "image": {
              "link": "http(s)://URL"
            }
          }
        ]
      },
      {
        "type": "body",
        "parameters": [
          {
            "type": "text",
            "text": "TEXT_STRING"
          },
          {
            "type": "currency",
            "currency": {
              "fallback_value": "VALUE",
              "code": "USD",
              "amount_1000": NUMBER
            }
          },
          {
            "type": "date_time",
            "date_time": {
              "fallback_value": "MONTH DAY, YEAR"
            }
          }
        ]
      },
      {
        "type": "button",
        "sub_type": "quick_reply",
        "index": "0",
        "parameters": [
          {
            "type": "payload",
            "payload": "PAYLOAD"
          }
        ]
      },
      {
        "type": "button",
        "sub_type": "quick_reply",
        "index": "1",
        "parameters": [
          {
            "type": "payload",
            "payload": "PAYLOAD"
          }
        ]
      }
    ]
  }
}'

Reply To Message

curl -X POST \
 'https://graph.facebook.com/v21.0/FROM_PHONE_NUMBER/messages' \
 -H 'Authorization: Bearer ACCESS_TOKEN' \
 -H 'Content-Type: application/json' \
 -d '{
  "messaging_product": "whatsapp",
  "context": {
     "message_id": "MESSAGE_ID"
  },
  "to": "PHONE_NUMBER",
  "type": "text",
  "text": {
    "preview_url": false,
    "body": "your-text-message-content"
  }
}’

Successful Response

    {
      "messaging_product": "whatsapp",
      "contacts": [
        {
          "input": "16505555555",
          "wa_id": "16505555555"
        }
      ],
      "messages": [
        {
          "id": "wamid.HBgLMTY1MDUwNzY1MjAVAgARGBI5QTNDQTVCM0Q0Q0Q2RTY3RTcA"
        }
      ]
    }

Applies to businesses in Brazil, Colombia, and Singapore, starting September 12, 2023. Applies to all businesses starting October 12, 2023.

Messages will have one of the following statuses which will be returned in each of the messages objects

"message_status":"accepted" : means the message was sent to the intended recipient
"message_status":"held_for_quality_assessment": means the message send was delayed until quality can be validated and it will either be sent or dropped at this point


      {
      "messaging_product": "whatsapp",
      "contacts": [
        {
          "input": "16505555555",
          "wa_id": "16505555555"
        }
      ],
      "messages": [
        {
          "id": "wamid.HBgLMTY1MDUwNzY1MjAVAgARGBI5QTNDQTVCM0Q0Q0Q2RTY3RTcA",
          "message_status": "accepted",
        }
      ]
    }

Piattaforma WhatsApp Business | API Cloud | API Business Management