Message Templates

Message templates offer a way for you to offer a richer in-conversation experience than standard text messages by integrating buttons, images, lists, and more alongside text a single message. Templates can be use for many purposes, such as displaying product information, asking the message recipient to choose from a pre-determined set of options, and showing search results.

Available Templates

The following templates are available for sending structured messages:

Request URI

https://graph.facebook.com/v21.0/me/messages?access_token=<PAGE_ACCESS_TOKEN>

Example Request

curl -X POST -H "Content-Type: application/json" -d '{
  "recipient":{
    "id":"<PSID>"
  },
  "message":{
    "attachment":{
      "type":"template",
      "payload":{
        "template_type":"generic",
        "elements":[
           {
            "title":"Welcome!",
            "image_url":"https://petersfancybrownhats.com/company_image.png",
            "subtitle":"We have the right hat for everyone.",
            "default_action": {
              "type": "web_url",
              "url": "https://petersfancybrownhats.com/view?item=103",
              "messenger_extensions": false,
              "webview_height_ratio": "tall",
              "fallback_url": "https://petersfancybrownhats.com/"
            },
            "buttons":[
              {
                "type":"web_url",
                "url":"https://petersfancybrownhats.com",
                "title":"View Website"
              },{
                "type":"postback",
                "title":"Start Chatting",
                "payload":"DEVELOPER_DEFINED_PAYLOAD"
              }              
            ]      
          }
        ]
      }
    }
  }
}' "https://graph.facebook.com/v2.6/me/messages?access_token=<PAGE_ACCESS_TOKEN>"

Example Response

{
  "recipient_id": "1254477777772919",
  "message_id": "AG5Hz2Uq7tuwNEhXfYYKj8mJEM_QPpz5jdCK48PnKAjSdjfipqxqMvK8ma6AC8fplwlqLP_5cgXIbu7I3rBN0P"
}  

Properties

recipient

Descripción del destinatario del mensaje. Todas las solicitudes deben incluir uno de los siguientes valores: id, phone_number, o user_ref.

PropiedadTipoDescripción

recipient.id

Cadena

Ya sea PSID, phone_number o user_ref del destinatario del mensaje.

recipient.phone_number

Cadena

Opcional. Número de teléfono del destinatario con el formato +1(212)555-2368.


Para enviar mensajes de esta forma, tu bot debe estar aprobado para la segmentación por lista de clientes.

recipient.user_ref

Cadena

Opcional.user_ref del plugin de casilla de verificación.

recipient.name

Object

Opcional. Se usa solo si se configura phone_number. Especifica el nombre de la persona con el formato:


{"first_name":"John", "last_name":"Doe"}

Cuando se proporciona el nombre aumentan las probabilidades de obtener una coincidencia exitosa.

message

Description of the message to be sent.
Property Type Description

message.attachment

Object

An object describing attachments to the message.

message.attachment

Property Type Description

type

String

Value must be template

payload

Object

payload de la plantilla.

message.attachment.payload

Property Type Description

template_type

String

Value indicating the template type generic, button, media, receipt, etc

...

Mixed

The rest of message.attachment.payload properties depend on the template type. See Available templates.