Instagram Platform

Instagram Upcoming Events

This document explains how to manage Instagram events using the Instagram API with Facebook Login, covering creation, modification and retrieval of existing events.

Before You Start

You'll need the following:

  • The instagram_basic permission
  • The instagram_manage_upcoming_events permission
  • The ID of the app user's Instagram professional account linked to a Business

Limitations

  • Only supports Instagram Professional accounts linked to a Business
  • Currently only supports retrieval of events created via Ads Manager or this API
  • Intended to facilitate the creation of reminder ads

Create a New Event

To create a new event, send a POST request to the /<IG_ID>/upcoming_events endpoint, where <IG_ID> is the ID for your app user's Instagram professional account, including the following parameters:

  • title
  • start_time
  • notification_subtypes (optional)
  • end_time (optional)
  • notification_target_time (optional)

Request

Formatted for readability. Make sure to replace placeholders with your own values.

curl -X POST "https://graph.facebook.com/v21.0/<IG_ID>/upcoming_events" \
  -F 'title="Season Premiere"' \
  -F 'start_time="2024-06-30T19:00:00+0000"' \
  -F 'notification_subtypes=["BEFORE_EVENT_1DAY", "BEFORE_EVENT_15MIN", "EVENT_START"]' \
  -F 'access_token=<ACCESS_TOKEN>'

On success, your app receives a JSON response containing the new event's ID.

{
  "id": "<EVENT_ID>"
}

Parameters

NameDescription

end_time

ISO string

Optional. The event's end time.
Note: Must not be set when setting notification_target_time to "EVENT_END".

notification_target_time

string

Optional. A string value specifying the part of the event relative to which notifications will be sent. Supported values are "EVENT_START" or "EVENT_END".

If not set in the request, defaults to "EVENT_START". When set to "EVENT_END", the notification_subtypes field must include the following three values in any order: [“BEFORE_EVENT_2DAY”, “BEFORE_EVENT_1DAY”, “BEFORE_EVENT_1HOUR”].

Additionally, when set to "EVENT_END", the event end_date must not be specified.

notification_subtypes

array of strings

Optional. A comma-separated list of three values that describe when notifications will be sent to event subscribers relative to the event’s start_time. If not set in the request, defaults to "BEFORE_EVENT_1DAY", "BEFORE_EVENT_15MIN", and "EVENT_START".

If set without specifying notification_target_time or with notification_target_time set to "EVENT_START", "EVENT_START" and "BEFORE_EVENT_1DAY" are required with one additional value. Possible additional values include:

  • "AFTER_EVENT_1DAY"
  • "AFTER_EVENT_2DAY"
  • "AFTER_EVENT_3DAY"
  • "AFTER_EVENT_4DAY"
  • "AFTER_EVENT_5DAY"
  • "AFTER_EVENT_6DAY"
  • "AFTER_EVENT_7DAY"
  • "BEFORE_EVENT_15MIN"

Order does not matter.

If notification_target_time is set to "EVENT_END", the specified values here must be: [“BEFORE_EVENT_2DAY”, “BEFORE_EVENT_1DAY”, “BEFORE_EVENT_1HOUR”]

start_time

ISO string

Required. The event's start time.

title

string

Required. The event's title.

Retrieve an event

To retrieve details of an existing event, send a GET request to the /<EVENT_ID> endpoint.

Request

Formatted for readability. Make sure to replace placeholders with your own values.

curl -X GET "https://graph.facebook.com/v21.0/<EVENT_ID>?access_token=<ACCESS_TOKEN>"

On success, your app receives a JSON response containing the ID, title , and start time for the event.

{
  "id": "<EVENT_ID>"
  "title":"Updated Season Premier",
  "start_time":"2024-05-11T16:00:00+0000"
}

Update an Existing Event

To update the details of an existing event, send a POST request to the /<EVENT_ID> and include one or more of the following parameters that you want to update:

  • title
  • start_time
  • notification_subtypes (optional)
  • end_time (optional)

Example Request

Formatted for readability. Make sure to replace placeholders with your own values.

curl -X POST "https://graph.facebook.com/v21.0/<EVENT_ID>" \
     -F 'title="Season Premiere"' \
     -F 'start_time="2024-06-30T19:00:00+0000"' \
     -F 'notification_subtypes=["BEFORE_EVENT_1DAY", "BEFORE_EVENT_15MIN", "EVENT_START"]' \
     -F 'access_token=<ACCESS_TOKEN>'

On success, your app receives a JSON response containing the ID for the event.

{
  "id": "<EVENT_ID>"
}

Retrieve all Upcoming Events

To retrieve a list of all upcoming events, send a GET request to the /<IG_ID>/upcoming_events.

Request

Formatted for readability. Make sure to replace placeholders with your own values.

curl -X GET "https://graph.facebook.com/v21.0/<IG_ID>/upcoming_events?access_token=<ACCESS_TOKEN>"

On success, your app receives a JSON response containing a list of all upcoming events with the ID, title, and start time for each.

{
  "data": [
    {
      "id": "<EVENT_ID_1>,"
      "title":"<EVENT_TITLE_1>",
      "start_time":"2024-04-11T16:00:00+0000"
    },
    {
      "id": "<EVENT_ID_2>,"
      "title":"<EVENT_TITLE_2>",
      "start_time":"2024-04-18T16:00:00+0000"
    },
    {
      "id": "<EVENT_ID_3>,"
      "title":"<EVENT_TITLE_3>",
      "start_time":"2024-04-25T16:00:00+0000"
    },
  ]
}

Next Steps