Bidding with In-House Mediation

In-house mediation is not publicly available

In-house bidding with Audience Network is currently in Closed Beta and is not publicly available. We'll provide further updates if this changes.

As an alternative, you can access Audience Network Bidding through one of the mediation platforms we partner with.

This site contains information about the options you can implement the bidding advertising model.

Want total control over your bidding implementation?

If you're implementing a homegrown mediation system, use Server-to-Server to set up your stack for use with Audience Network.

What you'll need to do:

  • Set up an auction server - this can either be one you build, or a third-party server
  • Build an Android client app and / or iOS client app.
  • Test the implementation

Want Audience Network to help build the auction and real-time bidding?

Use Audience Network's Bidding Kit Server with your current mediation stack. Bidding Kit Server handles all aspects of auction and real time bidding.

What Bidding Kit Server does:

  • Integrates with multiple bidders, increasing auction density.
  • Runs the auction on your Java server and chooses the auction winner.
  • Notifies bidders with ad lifecycle events.

What you'll need to do:

  • Obtain the source files and configure the bidders you want to use.
  • Set up the endpoints.

...and handle client-side communication with the server?

If you integrate Bidding Kit Server, you can optionally use Bidding Kit 3 as a client-side adapter to communicate with the bidding server and improve yield.

What Bidding Kit 3 does:

  • Request / Response semantics: Constructs the request and parses the response to and from the Bidding Kit Server.
  • Uses adapters to various bidders, to enable bidders from a range of demand sources.
  • Provides well-defined interfaces between auction and traditional waterfall.

What you'll need to do:

  • Set up Android and / or iOS clients.