News for Developers

Advantage+ Shopping Campaigns: Automated E-commerce Advertising

Advantage+ Shopping Campaigns is a powerful Meta API-based solution designed to automate e-commerce advertising using machine learning. This innovative tool optimizes audience, creative, budget, optimization, and destination to deliver high-performing ads, resulting in improved performance and increased efficiency. By leveraging Advantage+ Shopping⋯⋯

商業工具行銷 API

2024年10月31日

Ads Insights API Unique Metric Updates

As of today, 100+ unique metrics have been fully deprecated from the Ads Insights API, impacting the API’s unique_actions and cost_per_unique_action_type fields, on October 30, 2024. Below, we will include the details that are relevant to the developer community, including a notification about deprecations that may be relevant to your⋯⋯

2024年10月30日

Released for general availability: Meta’s new data access renewal process

As previously announced, we are making significant changes to the way developers certify their access to Meta’s developer platform. This is now being released to general availability and will be rolled out in phases. Data access renewal is the culmination of developer feedback regarding the compliance experience. Our goal is simple: to provide⋯⋯

開發人員政策政策

2024年10月25日

App Defense Alliance Releases New Data Security Standards

Last year, we announced that Meta joined Google and Microsoft as founding members of the App Defense Alliance. As a community that now includes over 30 industry leaders, we've reached a significant milestone in our mission to elevate the security of app ecosystems through industry-wide adoption of best practices and guidelines. Today, we're⋯⋯

開發人員政策政策

2024年10月17日

Updating our Platform Terms and Developer Policies

As part of our continuous focus on improving developers’ experience and understanding of our terms and policies, we are pleased to announce new updates to our Platform Terms and Developer Policies. These changes go into effect on February 3, 2025, and are designed to provide additional clarity about existing requirements and to further help⋯⋯

開發人員政策政策

2024年10月15日

Introducing Graph API v21.0 and Marketing API v21.0

Today, we are releasing Graph API v21.0 and Marketing API v21.0. As part of this release, we are highlighting changes below that we believe are relevant to parts of our developer community. These changes include announcements, product updates, and notifications on deprecations on relevant application(s) integrations with our platform.For a complete⋯⋯

商業工具平台

2024年10月2日

Introducing new features for the Threads API

We want to make Threads the place where people, especially creators and businesses, connect with new and existing audiences around their interests and experiences. In June, we launched the Threads API to enable developers to build their own unique integrations, and help creators and brands manage their Threads presence at scale, easily sharing⋯⋯

商業工具平台

2024年10月1日

Upcoming 2024 Restriction Period for US ads about social issues, elections, or politics

We previously announced that, as we have since 2020, we will block new social issue, electoral, and political ads during the final week of the general election in the US. While new ads will not be able to run during this restriction period, ads that have served at least one impression prior to the restriction period will be allowed to continue⋯⋯

商業工具廣告

2024年9月30日

Implementing Generative AI API Features for Ads Creative

With Meta’s first generative AI-powered features for ad creatives now available for all eligible1 advertisers, you can now access these features via the Marketing API. These features aim to unlock faster ad creation and more creative variations, which will ultimately save advertisers time & resources, and improve the performance of ads.What are⋯⋯

商業工具行銷 API

2024年9月30日