Get Started

This document explains how to set up a Webhook that will notify you whenever your app's Users publish any changes to their User photos. Once you understand how to set up this Webhook you will know how to set up all Webhooks.

Setting up any Webhook requires you to:

  1. Create an endpoint on a secure server that can process HTTPS requests.
  2. Configure the Webhooks product in your app's App Dashboard.

These steps are explained in detail below.

Creating an Endpoint

Your endpoint must be able to process two types of HTTPS requests: Verification Requests and Event Notifications. Since both requests use HTTPs, your server must have a valid TLS or SSL certificate correctly configured and installed. Self-signed certificates are not supported.

The sections below explain what will be in each type of request and how to respond to them. Alternatively, you can use our sample app which is already configured to process these requests.

Verification Requests

Anytime you configure the Webhooks product in your App Dashboard, we'll send a GET request to your endpoint URL. Verification requests include the following query string parameters, appended to the end of your endpoint URL. They will look something like this:

Sample Verification Request

ParameterSample ValueDescription



This value will always be set to subscribe.



An int you must pass back to us.



A string that that we grab from the Verify Token field in your app's App Dashboard. You will set this string when you complete the Webhooks configuration settings steps.

Note: PHP converts periods (.) to underscores (_) in parameter names.

Validating Verification Requests

Whenever your endpoint receives a verification request, it must:

  • Verify that the hub.verify_token value matches the string you set in the Verify Token field when you configure the Webhooks product in your App Dashboard (you haven't set up this token string yet).
  • Respond with the hub.challenge value.

If you are in your App Dashboard and configuring your Webhooks product (and thus, triggering a Verification Request), the dashboard will indicate if your endpoint validated the request correctly. If you are using the Graph API's /app/subscriptions endpoint to configure the Webhooks product, the API will indicate success or failure with a response.

Event Notifications

When you configure your Webhooks product, you will subscribe to specific fields on an object type (e.g., the photos field on the user object). Whenever there's a change to one of these fields, we will send your endpoint a POST request with a JSON payload describing the change.

For example, if you subscribed to the user object's photos field and one of your app's Users posted a Photo, we would send you a POST request that would look something like this:

Content-Type: application/json
X-Hub-Signature-256: sha256={super-long-SHA256-signature}
Content-Length: 311

  "entry": [
      "time": 1520383571,
      "changes": [
          "field": "photos",
              "verb": "update",
              "object_id": "10211885744794461"
      "id": "10210299214172187",
      "uid": "10210299214172187"
  "object": "user"

Payload Contents

Payloads will contain an object describing the change. When you configure the webhooks product, you can indicate if payloads should only contain the names of changed fields, or if payloads should include the new values as well.

We format all payloads with JSON, so you can parse the payload using common JSON parsing methods or packages.

We do not store any Webhook event notification data that we send you, so be sure to capture and store any payload content that you want to keep.

Most payloads will contain the following common properties, but the contents and structure of each payload varies depending on the object fields you are subscribed to. Refer to each object's reference document to see which fields will be included.

Property Description Type


The object's type (e.g., user, page, etc.)



An array containing an object describing the changes. Multiple changes from different objects that are of the same type may be batched together.



The object's ID



An array of strings indicating the names of the fields that have been changed. Only included if you disable the Include Values setting when configuring the Webhooks product in your app's App Dashboard.



An array containing an object describing the changed fields and their new values. Only included if you enable the Include Values setting when configuring the Webhooks product in your app's App Dashboard.



A UNIX timestamp indicating when the Event Notification was sent (not when the change that triggered the notification occurred).


Validating Payloads

We sign all Event Notification payloads with a SHA256 signature and include the signature in the request's X-Hub-Signature-256 header, preceded with sha256=. You don't have to validate the payload, but you should.

To validate the payload:

  1. Generate a SHA256 signature using the payload and your app's App Secret.
  2. Compare your signature to the signature in the X-Hub-Signature-256 header (everything after sha256=). If the signatures match, the payload is genuine.

Responding to Event Notifications

Your endpoint should respond to all Event Notifications with 200 OK HTTPS.


Event Notifications are aggregated and sent in a batch with a maximum of 1000 updates. However batching cannot be guaranteed so be sure to adjust your servers to handle each Webhook individually.

If any update sent to your server fails, we will retry immediately, then try a few more times with decreasing frequency over the next 36 hours. Your server should handle deduplication in these cases. Unacknowledged responses will be dropped after 36 hours.

Note: The frequency with which Messenger event notifications are sent is different. Please refer to the Messenger Platform Webhooks documentation for more information.

Configuring the Webhooks Product

Once your endpoint or sample app is ready, use your app's App Dashboard to add and configure the Webhooks product. You can also do this programmatically by using the /{app-id}/subscriptions endpoint for all Webhooks except Instagram.

In this example we'll use the dashboard to configure a Webhook that subscribes to any changes to the photos of any of your app's Users.

  1. In the App Dashboard, go to Products > Webhooks, select User from the drop-down menu, then click Subscribe to this object.
    Choosing the User object.
  2. Enter your endpoint's URL in the Callback URL field and enter a string in the Verify Token field. We will include this string in all Verification Requests. If you are using one of our sample apps, this should be the same string you used for your app's TOKEN config variable.

    If you want event notification payloads to include the names of the fields that have changed as well as their new values, set the Include Values toggle to Yes.
    Entering an endpoint URL and a verification token string.
  3. Once you click Verify and Save, we'll send your endpoint a Verification Request which you must validate. If your endpoint successfully validates the request, you should see this:

    Successful validation.
  4. The last step is to subscribe to individual fields. Subscribe to the photos field and send a test Event Notification.

    Subscribing to the Photos field on the User object.

    If your endpoint is set up correctly, it should validate the payload and execute whatever code you have set it up to do upon successful validation. If you are using our sample app, load the app's URL in your web browser. It should display the payload's contents:

    Sample App displaying test notifcation payload.

Next Steps

Now that you know how to set up Webhooks, you may want to refer our additional documents that describe the extra steps involved when setting up Webhooks for specific products: