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Announcing f8 Session Details

April 16, 2010ByKelly Grimaldi

f8, our developer conference, is five days away and we're excited to release more details on the four tracks we're hosting:

  • New Tools: Everything you need to know about our new tools (we’ll share more information about this track at f8)
  • Industry: Engineers, VCs, and entrepreneurs share strategies for growing a business and making technologies social
  • Techniques: Best practices for building fast, scalable, and engaging products
  • Open Technologies: Facebook's open source projects

If you’re not joining us in person, you'll be able to tune in online at During f8, you can click the “f8 Live” tab to watch the keynote and breakout sessions, get updates from the Facebook team, and interact with other developers around the world. You'll also be able to ask live questions of our presenters. We hope you'll join in person or online for a day of learning and collaboration.

f8 Session Topics (All times in PDT)

Welcome and Keynote

10:00 - 11:30 AM
Mark Zuckerberg
Bret Taylor

Industry Breakout Sessions

12:30 -1:15 PM
Ready to Grow
Come learn how Facebook grew by an order of magnitude to 400 million users in just over two years from members of our Growth team. The session will contain frameworks and tips for how we moved fast that you can apply to your site or application.
Presenters: Naomi Gleit and Alex Schultz (Facebook)

1:30 – 2:15 PM
Mobile + Social: Connecting the Dots
Come hear some of the most innovative mobile developers today talk about the future of mobile, the challenges of cross-platform development, and exciting developments in the space.
Moderator: Michael Sharon (Facebook)

  • Travis Boatman (Electronic Arts Mobile)
  • Tom Conrad (Pandora)
  • Keith Lee (Booyah)
  • Igor Pusenjak (Doodle Jump)

2:30 - 3:15 PM
Social Games: State of the Art and Next Generation
Key players in social gaming discuss their perspectives on the present and future of Facebook games.
Moderator: Gareth Davis (Facebook)

  • Sebastien de Halleux (Playfish)
  • Brian Reynolds (Zynga)
  • Eric Todd (Playdom)
  • John Vechey (PopCap)


p> 3:30 PM - 4:15 PM
From Idea to Successful Business
Hear industry-leading entrepreneurs and venture capitalists discuss success, failure, and the evolving business models that are pushing what’s next on the social web.
Moderator: Ethan Beard (Facebook)

  • Marc Andreessen (Andreessen Horowitz)
  • Matt Cohler (Benchmark Capital)
  • Mark Pincus (Zynga)
  • Jeremy Stoppelman (Yelp)

Techniques Breakout Sessions

12:30 - 1:15 PM
Making Things Fast
Come learn how to optimize the speed and scalability of your Facebook integration. We’ll cover some of the techniques and features for maximizing the performance of your Facebook Platform applications and websites, including real-time updates, early flush, and the new read-only API endpoints.
Presenter: Vladimir Fedorov (Facebook)

1:30 -2:15 PM
Basics of Integrating with Facebook
Want to bring the Facebook experience to your site, but not sure how? Whether you want to add one plugin or code a complete JavaScript integration, come learn the basics of how to make your site social.
Presenter: Luke Shepard (Facebook)

2:30 - 3:15 PM
Focus on Feed
Facebook created one of the first implementations of a social stream. In this session, Facebook's product and engineering teams discuss the history of News Feed, our learnings for what makes engaging stories, and ways you can use the stream in your own integrations.
Presenters: Ruchi Sanghvi and Ari Steinberg (Facebook)

3:30 - 4:15 PM
Designing for the Social Web
As the Web becomes more social, how should we change how sites are designed? Join designers from Facebook as they talk about the lessons learned from designing for 400 million users, as well as the latest social plugins.
Presenters: Francis Luu and Julie Zhuo (Facebook)

Open Technologies Breakout Sessions

12:30 - 1:15 PM
Open Source PHP Development
Learn how to use XHP and HipHop to make your PHP site more secure and faster.
Presenters: Bob Baldwin and Haiping Zhao (Facebook)

1:30 - 2:15 PM
Tornado: Facebook's Real-Time Web Framework
A look at Tornado, an open source core piece of FriendFeed's infrastructure, which can help you scale your real-time Web efforts.
Presenter: Paul Buchheit (Facebook)

2:30 - 3:15 PM
Get Started Faster with Three20
Come learn about Three20, a collection of iPhone UI classes, that can help you get started building amazing iPhone apps faster.
Presenters: Jeff Verkoeyen and Owen Yamauchi (Facebook)

3:30 - 4:15 PM
Fireside Chat about Open Technologies
OAuth 2.0 is only the tip of the iceberg of how social web technologies are evolving. Hear from industry experts about the projects they're working on, and the emerging standards they're most excited about.
Moderator: David Recordon (Facebook)

  • Raffi Krikorian (Twitter)
  • Naitik Shah (Facebook)
  • Luke Shepard (Facebook)
  • Allen Tom (Yahoo!)

Closing Remarks

4:30 - 5:00 PM
Ethan Beard & Chris Cox

Kelly Winters, a marketer in the Facebook Developer Network, can’t wait to hear from the experts at f8.